#Germany #Nuremberg #SK Chemicals #SKYBON #ECOTRION

SK Chemicals at the European Coatings Show 2025

In a landmark event for the coatings and paints sector, SK Chemicals made its debut at the European Coatings Show (ECS) 2025, held in Nuremberg, Germany from March 25 to 27. This premier event is celebrated as the largest of its kind in Europe, bringing together over 1,000 exhibitors and 30,000 visitors from around the globe to explore the latest advancements in materials and technologies for coatings.

The ECS serves as a pivotal platform for professionals in the industry to discuss innovations in pigments, additives, adhesives, and other core materials crucial for construction and other sectors. SK Chemicals actively participated in this notable exhibition to enhance its marketing initiatives for its range of cutting-edge materials focused on sustainability.

With the motto of "Sustainable solutions for a responsible tomorrow," SK Chemicals showcased its flagship products, including SKYBON, SKYCHDM, and ECOTRION. These materials represent the company's commitment to developing innovative solutions that are environmentally friendly and sustainable.

SKYBON stands out as a notable polyester resin extensively used in adhesives and coatings. What makes it particularly significant is its free-from BPA (bisphenol A) characteristic, an environmental hormone often linked to health risks. The non-BPA composition of SKYBON makes it suitable for food contact applications and serves as a promising alternative to conventional epoxy resins used in can coatings.

Another highlight from SK Chemicals is SKYCHDM, a vital raw material for copolyesters. This ingredient improves chemical resistance, heat resistance, and UV stability in coatings and adhesives without the risks associated with BPA. Its versatility allows it to perform as a replacement for traditional raw materials used in polyurethanes and other chemical compounds, delivering strength without compromising flexibility.

Additionally, SK Chemicals introduced ECOTRION, a fully plant-based polyol, marking a significant advance in biobased materials. Sourced from PO3G (Polytrimethylene ether glycol) derived from natural resources, ECOTRION is ideal for applications requiring softness and flexibility, such as spandex and polyurethane. Not only does it provide superior elasticity and durability compared to petroleum-based polyols, but it also boasts enhanced resiliency and abrasion resistance.

As part of its strategic marketing approach, SK Chemicals aims to refine its participation in targeted exhibitions that resonate with its product offerings. By focusing on improving the visibility of its sustainable technologies across various industries, SK Chemicals is positioning itself as a leader in the eco-friendly materials sector. The CEO, Ahn Jae-hyun, emphasized the growing demand for sustainable materials amid tightening environmental regulations across Europe. He expressed the company’s commitment to developing a diverse array of sustainable solutions utilizing its technological capabilities.

The engagement in ECS 2025 marks just the beginning of SK Chemicals’ robust marketing strategy tailored for different markets and industries. The company plans not only to sustain its presence in major plastics exhibitions like K-Show and NPE but also to partake in niche trade shows, including those focusing on cosmetics and other applications, enhancing their market reach effectively.

Through these efforts, SK Chemicals aims to drive innovation within the coatings industry while ensuring a sustainable future for its products and the environment. The positive response at ECS 2025 signals a promising shift towards increased awareness and demand for sustainable materials in various applications. As the company continues to innovate, it remains dedicated to fostering environmentally responsible solutions for a better tomorrow.