Watami Farm to Participate in Farmers & Kids Festa 2026
Watami Farm, a subsidiary of Watami Co., Ltd., will be showcasing its commitment to organic agriculture at the upcoming
Farmers & Kids Festa 2026. This exciting event, organized by the Japan Agricultural Corporation Association, will take place from
February 28 to March 1, 2026, at
Yoyogi Park in Shibuya, Tokyo.
The
Farmers & Kids Festa aims to bridge the gap between children living in urban settings and the world of agriculture. It emphasizes the importance of experiencing the joy of farming and the value of food directly. Families can engage in various activities designed to connect consumers and the agricultural sector, introducing the younger generation to the wonders of farming in a dynamic, interactive environment.
At this year’s event, Watami Farm plans to host an array of activities including a
panel exhibit showcasing their organic farming practices, a
hands-on experience of packing organic vegetables, and the sale of their farm products. These activities are intended to provide children with the opportunity to see, touch, and experience the beauty of organic agriculture and sustainable farming, fostering a deeper understanding of the environment and eco-friendly practices.
Last year's event saw a significant number of families and children visiting the Watami Farm booth, highlighting the enthusiasm and passion for agriculture among the younger generation. This sentiments is reflected in the spirit of the festival—offering a fun, educational experience that underscored the joy of farming and food.
Event Overview
- - Event Name: Farmers & Kids Festa 2026
- - Overview: Connecting consumers, especially children, with the world of agriculture, showcasing the charm and fun of farming. The event aims to become a bridge to the future, delivering freshly harvested produce and delicious food right in the heart of Tokyo, while also offering workshops on food and agriculture education.
- - Dates: February 28 (Saturday) - March 1 (Sunday), 2026
- - Time: 10 AM - 4 PM (event will proceed even in rainy weather)
- - Location: Event Square, Yoyogi Park, and parts of the Zelkova Tree-lined Avenue
- - Organizer: Japan Agricultural Corporation Association
- - Official Website: farmerskids.jp
About Watami Farm
Since its inception in 2002, Watami Farm has been committed to organic farming across various regions in Japan, focusing on
soil health, community development, and people. Recognized as one of the largest organic produce producers in the country, the farm promotes practices that reduce environmental impact, preserve biodiversity, and minimize food waste. Furthermore, it actively works towards increasing domestic production of organic products.
About Watami Co., Ltd.
- - Address: 1-1-3 Haneda, Ota-ku, Tokyo
- - Representative: Miki Watanabe, Chairman and CEO
- - Established: May 1986
- - Business Activities: Domestic and overseas dining services, home delivery, agriculture, environmental services, and human resource services
- - Website: watami.co.jp
For more on Watami Group’s sustainable initiatives, visit
Watami CSR.