Minesto Enhances Organizational Structure to Improve Customer Service Delivery
Minesto Enhances Organizational Structure to Improve Customer Service Delivery
Minesto, a leading developer in ocean energy technology, has recently made a series of organizational changes aimed at strengthening its customer service and project execution capabilities. These adjustments follow an earlier transformational phase completed in 2025, allowing the company to better align itself with the evolving demands of the business and the expanding opportunities related to its Dragon-class tidal energy installations worldwide.
The latest changes see the integration of operations management into customer delivery projects, which includes significant projects like the Vestmanna Site Project in the Faroe Islands. By employing Minesto's proprietary technology and methods, the company is set to leverage both local and external resources, promoting flexibility and efficiency in operations. This approach will particularly benefit site installations and maintenance activities, ensuring a seamless handover to customers once the projects are complete.
Integration of Operations and Product Development
Central to Minesto's new structure is the integration of Operations Development with Product Development. This initiative is spearheaded by the Chief Technology Officer, Bernt Erik Westre, and signifies a strategic effort to enhance ongoing technology optimization and support efficient project execution. The operational innovations support Minesto's commitment to ensuring a robust product offering, which now incorporates additional services such as spare parts and tools specific for kite maintenance, all designed to streamline the customer experience.
Benefits of a Project-based Approach
Dr. Martin Edlund, the CEO of Minesto, emphasizes that the new project-based approach will greatly increase the company's flexibility in meeting customer demands. "This enables us to adapt quickly to diverse site requirements and utilize both local and external expertise," he notes. By harnessing the strengths of various resources and promoting collaboration, Minesto aims to optimize both the technology and the service aspects of its tidal energy solutions.
Moreover, the establishment of bespoke methods, tools, and know-how specifically for the development, construction, and operation of Dragon farms will be crucial for the company’s ongoing success in this niche sector. The Vestmanna location will serve as a development and training hub, positioning Minesto to train personnel and refine its operational techniques in real-world settings.
Leadership Changes
As part of this organizational shift, Johannes Hüffmeier, currently the COO overseeing Operations and Operations Development, is leaving the company to pursue new ventures. Martin Edlund expressed gratitude for Hüffmeier's pivotal role in showcasing Dragon Class technology and wished him well in future endeavors.
Overall, Minesto’s proactive reorganizational efforts underscore its commitment to becoming a more agile, customer-centric enterprise. With its new strategies in place, the company is poised to capitalize on the growth of the tidal energy market while continuously enhancing its offerings to customers. The focus on integrating operations with product and service development will likely lead to improved customer satisfaction and project outcomes across all of its international activities.
Through these strategic adaptations, Minesto not only reinforces its market position but also embodies foresight and agility in a rapidly changing energy landscape. The concerted effort to enhance both operational efficiency and customer service delivery sets a strong foundation for future growth in tidal energy technologies.