AI Role-Playing Service 'Abatre' Achieves Remarkable Sales Training Results at CyberACE

Introduction

AVITA Corporation has developed a groundbreaking AI-based role-playing support service known as "Abatre." This service is taking the sales training processes at CyberACE, a group company of CyberAgent, to new heights by enhancing the efficiency of training and improving overall sales results.

Background and Challenges

In the past, CyberACE relied heavily on in-person role-playing sessions led by managers to improve the sales skills of young employees. However, these sessions demanded significant time from managers, causing pressure on their workloads, while also leading to inconsistencies in skill levels among trainees. Addressing these challenges was crucial, and this is where the innovative solution "Abatre" came into play.

Implementation of Abatre

By integrating "Abatre" into the training regimen, a portion of role-playing tasks was transferred to AI avatars. This allowed trainees to practice under consistent conditions repeatedly, significantly improving both the efficiency and quality of the training process. With AI conducting part of the training, managers could focus more on strategic priorities, thus maximizing productivity.

Results Achieved

The impact of the implementation can be seen in several key metrics:

- Proposal Rate Improvement: The ratio of proposals made following initial appointments surged to 160% compared to the previous quarter.
- Reduction of Training Time: The typical monthly coaching hour for managers was reduced by 16 hours per person, freeing up valuable time for other responsibilities.

Moreover, beyond measurable results, notable enhancements in training processes were observed. Standardization of training practices improved, and a robust feedback system based on objective data such as training logs and evaluation scores was established, easing the managerial workload.

Feedback from Participants

The implementation of "Abatre" received favorable responses from both trainees and managers:

- Young Salesperson A: "Engaging with the AI avatar clarified areas where I struggled, which became a catalyst for my improvement."
- Young Salesperson B: "I was amazed by the natural responses from the avatar. The training felt remarkably close to real scenarios."
- Manager A: "Since each trainee can conduct self-led role-plays, it has significantly cut down on the hours I need to commit. The management dashboard allows for easy feedback and makes the tool incredibly user-friendly."

Future Outlook

As CyberACE looks ahead, the expansion of quantifiable assessment metrics and the broadened application of "Abatre" is on the horizon. In tandem, AVITA will leverage the success of this initiative to explore scaling similar applications both within its group and beyond. With plans to further incorporate avatar technologies and generative AI into training, customer service, and other diverse fields, there's a commitment to push for more practical implementations across various sectors.

About 'Abatre'

"Abatre" revolutionizes the role-playing landscape with its AI avatars that interact as customers, enabling users to engage in practice sessions anytime and anywhere without adding to the workloads of their superiors. Its unique avatar generation technology allows teams to craft high-quality role-play content quickly without extensive initial data preparation. After each session, AI provides automatic evaluations and feedback, which support users in tracking their skill progress and promoting self-driven development. Furthermore, the centralized management dashboard offers insightful analytics on employee skills, promoting organizational knowledge sharing and reducing variability in training methodologies while alleviating the burden on managers.
For more information about the service: Visit our website.