#GINZUBA #Power Mist #Tricot

Experience the Evolution of Hair Care with GINZUBA

In the world of hair care, achieving salon-quality results from the comfort of your home is a dream come true. The latest offering from the GINZUBA brand, developed by Tricot Co., Ltd., is the newly revamped Power Mist. This innovative leave-in treatment responds to customer feedback and transforms your hair-drying routine into an exquisite experience.

The Magic in a Spray

The GINZUBA Power Mist is designed to be applied before blow-drying, creating a protective layer around each strand. This not only speeds up the drying process but also minimizes heat damage, turning your blow dryer into a professional-grade hair tool. The latest aerosol version, released on July 1, enhances ease of use with its fine mist, ensuring a uniform application that results in soft, glowing locks.

Why is Time-Saving Effective?

Damaged hair often suffers from a compromised outer layer that makes strands cling together. The fine mist created by the Power Mist simulates a protective barrier, preventing tangles and allowing hair to dry faster without becoming sticky or stiff. The result? A significant reduction in drying time and less exposure to heat damage.

Evolution to Aerosol

The shift to an aerosol format was influenced heavily by customer requests. GINZUBA is dedicated to addressing the specific needs of its users, aiming to simplify the home beauty process while effectively repairing hair damage. Despite high customer satisfaction with the original Power Mist, users expressed a desire for a more efficient application method. The new aerosol design provides the optimal solution for effortless, wide-area coverage.

Three Key Features of the GINZUBA Power Mist Aerosol

1. Even Distribution: The aerosol format ensures the fine mist is evenly sprayed over the hair, facilitating effective damage repair and making sure every strand is coated.
2. Mess-Free Application: Its easy application is perfect for busy mornings or on-the-go, making it ideal for those who want to maintain neat nails and hygiene while styling.
3. Quick-Drying: The mist dries quickly, leaving no sticky residue behind for a fresh, lightweight feel that’s perfect for both pre-styling and moisture control throughout the day.

A New Value Born from Customer Feedback

With an emphasis on both coating and internal repair, the Power Mist aims to rejuvenate hair, offering strength and shine from the core. Customers have enthusiastically noted that it delivers a salon-like gloss. The Power Mist meets two essential desires—quick care and added shine—making it an exciting product in the hair care market.

A Luxurious Scent

The GINZUBA Power Mist is not just functional; it also delights the senses with its elegant fragrance. The core notes of bergamot and neroli, complemented by subtle musky overtones, create a luxury experience that elevates your hair care routine.

Launch Details

• - Product: GINZUBA Power Mist (Aerosol Type)
• - Release Date: July 1, 2025
• - Price: ¥7,500 (Including tax ¥8,250)
• - Volume: 100g / sufficient for 2 months
• - Pre-order Date: Begins May 14, 2025

Discover GINZUBA

GINZUBA stands for the ultimate hair care experience that goes beyond the ordinary. Offering a transformative touch that redefines hair beauty, GINZUBA invites you to explore products that genuinely cater to your hair's extensive needs.

Company Overview:

• - Company: Tricot Co., Ltd.
• - CEO: Kana Hanabusa
• - Location: 5th Floor, Ohhashi Gyoen Building, 2-3-15 Shinjuku, Tokyo
• - Founded: April 24, 2018
• - Business Scope: Sales of personalized beauty care brand