BrightPet Welcomes Mike Krueger as New CEO to Drive Growth and Innovation

BrightPet's New Leadership: A Vision for the Future



May 19, 2025 – Lisbon, Ohio – BrightPet Nutrition Group, a prominent player in the pet food industry, has officially appointed Michael Krueger as the permanent Chief Executive Officer (CEO). Krueger has already been steering the company in an interim capacity since November 2024 and has been a crucial figure in its financial operations as Chief Financial Officer (CFO) since 2017. His appointment reaffirms BrightPet's commitment to fostering growth and innovation in the evolving pet food market.

Adding further strength to the leadership team, BrightPet has also recruited Chris Hamilton as the Executive Chairman. Hamilton brings a wealth of experience from his previous roles in pet food and consumer goods, including leadership positions at Red Collar Pet Foods and Mars Inc.

Krueger's Vision as CEO



In his new role, Krueger expressed his enthusiasm for guiding BrightPet through its next growth phase. "It's an honor to lead an organization I've been part of for eight years," he stated. "We are dedicated to enhancing customer satisfaction through operational excellence and by offering strong co-manufacturing services. Our goals will focus on product safety, quality, and timely delivery while scaling our brand presence."

Under Krueger’s guidance, BrightPet has refined its strategic approach, establishing a robust organizational structure that meets the evolving needs of its diverse clientele. This proactive stance allows the company to maintain its status as a leader in freeze-dried pet treats and foster an expanding footprint internationally.

Hamilton's Expertise and Strategic Insights



As Executive Chairman, Hamilton aims to leverage his two decades of industry knowledge to guide BrightPet's trajectory. "BrightPet has a stellar reputation in the pet space, known for its customer-centric approach and quality offerings. With Mike at the helm, I am confident that we will maintain these principles that are crucial for our success in this market," remarked Hamilton.

His leadership will complement Krueger's initiatives, ensuring the implementation of innovative strategies that align with BrightPet’s long-term goals. Together, they will focus on elevating the company's brand portfolio and enhancing operational capabilities across various offerings.

Strengthening Leadership and Operational Excellence



Hamilton is not the only addition to BrightPet's team aimed at boosting its operational strengths; earlier this year, Al Moss was brought on board as Chief Operating Officer (COO). Moss offers over 25 years of relevant experience and is expected to enhance supply chain processes and enterprise-wide operations. This team of industry veterans aims to streamline operations while bolstering adaptation to market demands.

Ryan McCarthy, a partner at AM Capital Partners, stated, "The appointments of Mike and Chris, alongside Al, signify a robust strategy for BrightPet. We anticipate their leadership styles and visions will harmonize to propel the company toward unprecedented growth and success."

The Future of BrightPet



BrightPet, established in 1978, has garnered a reputation for its premium pet food products and contracting manufacturing expertise. With a focus on customer satisfaction and product quality, the company aims to replicate its past successes while nurturing innovation in pet food—including premium products and treatments under notable brands such as Stewart™, Blackwood™, and Bravo!™. The company’s commitment to delivering high-quality products ensures it remains competitive in the pet food sector.

As BrightPet takes significant steps forward under the leadership of Krueger and Hamilton, the company is well-equipped to navigate the challenges and opportunities present in the pet food industry. The leadership team's collective experience and shared vision signal a promising future for BrightPet and its stakeholders.

For further details about BrightPet’s products and initiatives, visit BrightPet.com.

Topics Consumer Products & Retail)

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