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2026 Niigata Prefecture Living Satisfaction and Desired City Rankings

Daito Kentaku, based in Minato, Tokyo, has conducted a comprehensive survey to assess the living satisfaction levels across Niigata Prefecture. This year marks the release of the 2026 Niigata Prefecture Living Environment Ranking and the 2026 Niigata Prefecture Desired City Ranking, both showcasing people's sentiments about where they live and where they wish to live.

Living Satisfaction Ranking Highlights

The top two spots in this year’s living satisfaction ranking remain unchanged for the second consecutive year: Niigata City Central Ward takes the first place, followed by Kitakambara-gun Seiro-machi in second, and Niigata City Nishi Ward in third.

1. Niigata City Central Ward - The Hub of the Prefecture

Niigata City Central Ward is the most populous administrative area in the city, serving as the economic and administrative core, where key facilities like the prefectural office and city hall are located. The ward is well-connected via major transport routes, with Niigata Station serving as a terminal for multiple lines, including the JR Shinetsu Main Line and Joetsu Shinkansen. Factors such as convenience of living, transport accessibility, and vibrancy all contributed to its top ranking.

2. Administrative Districts Dominate

Four out of the top five wards in the ranking are administrative districts of Niigata City. The Niigata City Higashi Ward improved its position to fourth, and Niigata City Konan Ward rose to fifth, reflecting a positive trend in these areas' living conditions.

The living satisfaction ranking compiles data from several years of responses from residents, ensuring a comprehensive understanding of residents' feelings towards their neighborhoods.

Desired City Ranking Highlights

The desired city ranking showcases a similar sentiment, with Niigata City Central Ward again taking the top spot for the eighth consecutive year. Following it is the Tokyo 23 Wards in second place, which has held this position for five consecutive years. The city of Nagaoka secured third place, maintaining its position for the second year in a row.

Affirmative Attitudes Towards Current Living Situations

Interestingly, 78.4% of respondents expressed a favorable view of their current living situation. Out of these, 60.7% stated they do not have any particular desire to move, while 17.7% prefer to continue living in their current city.

This ranking is based on feedback from residents across Niigata Prefecture for the year 2026, allowing for detailed insights into the preferences of locals regarding their living environments.

Detailed Rankings Overview

Top 10 Living Satisfaction Areas in 2026

1. Niigata City Central Ward
2. Kitakambara-gun Seiro-machi
3. Niigata City Nishi Ward
4. Niigata City Higashi Ward
5. Niigata City Konan Ward
6. Joetsu City
7. Nagaoka City
8. Sanjo City
9. Takada City
10. Niitsu City

Distinctive Rankings

• - The third spot for administrative services is occupied by Joetsu City.
• - Myoko City ranks third for living expenses and rent.

The scores are calculated based on respondents' assessments of their current living experience, with a maximum score of 100 indicating complete satisfaction down to 0 for extreme dissatisfaction.

Methodology of Research

The survey utilized an internet-based format distributed through Macromill among registered monitors. The respondents, comprising 13,447 residents of Niigata Prefecture aged 20 and above, provided a wealth of data, enabling a comprehensive analysis of living conditions and preferences.

The research unfolded between February 10 and March 22 of 2026. Notably, response participation was varied over the years, with thousands of residents contributing data for previous years, ensuring depth in the findings.

Conclusion

This detailed living and desired city ranking provides invaluable insights into the residential sentiments of Niigata Prefecture. For further details and updates, residents can visit the official websites of いい部屋ネット.

For more information, please refer to the official announcement at い部屋ネット and the press release at Daito Kentaku.