Gravyty Strengthens Leadership with New Chief Sales Officer and CFO for Growth

Gravyty's Strategic Leadership Expansion



Gravyty, a leader in AI-driven engagement solutions tailored for higher education, has announced a significant enhancement to its leadership team with the appointments of Matt Carlson as Chief Sales Officer and Ashley Jones Lee as Chief Financial Officer. These strategic hires are set to bolster the company’s mission as it embarks on an ambitious growth trajectory, particularly in scaling its AI-powered virtual assistant capabilities and broadening its range of engagement solutions across the educational landscape.

The New Faces at Gravyty


Matt Carlson - Chief Sales Officer


In his new role, Matt Carlson is entrusted with guiding Gravyty’s sales initiatives, focusing on increasing the adoption of its engagement platforms across educational institutions. Carlson comes with over a decade of rich experience in the education technology sector, having previously held leadership roles in SaaS and digital learning solutions. His approach is characterized by a commitment to fostering accountable growth and strengthening relationships with customers.

Carlson's dedication to the educational field stems from his prior career as a public educator, from which he transitioned into roles that enable him to better support institutions with scalable and practical solutions. His extensive experience spans strategic sales, customer success, business development, and revenue operations, all of which position him perfectly to advance Gravyty's objectives.

His leadership style is marked by a data-driven, people-first philosophy. Carlson is passionate about developing future leaders and ensuring that customer outcomes are not just met but exceeded.

Ashley Jones Lee - Chief Financial Officer


Completing the leadership duo is Ashley Jones Lee, who takes on the responsibilities of Chief Financial Officer. In this role, she will supervise Gravyty’s financial and operational strategies, ensuring that the organization maintains its fiscal health and operational alignment as it continues to scale.

Before joining Gravyty, Lee held the position of CFO at Uptempo, where she led financial operations and played a pivotal role in navigating the organization through funding rounds and restructuring processes. Her profound expertise includes financial transformation and integration during mergers and acquisitions, positioning her as a valuable asset for Gravyty.

Lee is known for her people-centric leadership and her strong commitment to mentorship, making her an excellent fit for Gravyty's culture-focused environment.

Gravyty's Commitment to Innovation


The introduction of Carlson and Jones Lee into Gravyty’s leadership fold comes at a crucial time as the company seeks to unify various elements of student support and engagement into a cohesive AI-driven platform. This platform aims not only to enhance service delivery but also to create lasting relationships and measurable outcomes across the higher education lifecycle.

With over 2,700 educational institutions utilizing Gravyty’s solutions, the company is positioned to leverage AI technology to foster community connections, bolster engagement, and improve overall impacts on student and institutional outcomes.

By emphasizing technology and data insights, Gravyty is actively working to reshape the way educational institutions interact with their students and donors.

Looking Ahead


As Gravyty embarks on the next chapter of its evolution, the leadership additions of Matt Carlson and Ashley Jones Lee signify an important step towards building a robust framework for growth and partnership in the world of higher education.

In a statement reflecting on these appointments, CEO Justin Beck remarked, “Ashley and Matt are exactly the kind of leaders we need as we cement our position as the premier AI-powered partner in the higher education sector.” Their guidance will undoubtedly propel Gravyty towards its mission of connecting and supporting the entire educational lifecycle.

To stay updated with Gravyty’s latest initiatives and offerings, visit Gravyty’s website.

As the landscape of higher education evolves, Gravyty is poised to remain at the forefront of innovation, continually adapting to meet the needs of its clients and the community.

Topics Consumer Technology)

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