#Japan #Tokyo #Kao #Perfect Corporation #THE ANSWER PROGRAM

Perfect Corporation Collaborates with Kao for Advanced Hair Care Solutions

In a groundbreaking initiative aimed at revolutionizing hair care, Perfect Corporation has teamed up with Kao Corporation to deliver exceptional personalized hair care services. This collaboration is centered around Kao's innovative service named 'THE ANSWER PROGRAM', set to launch on March 2, 2026. Perfect Corporation is providing cutting-edge AI skin analysis technology to enhance the understanding of individual scalp and hair conditions.

The Essence of THE ANSWER PROGRAM

'Veering towards a more beautiful living for consumers' is the core slogan driving Perfect Corporation. The THE ANSWER PROGRAM marks Kao's pioneering venture into subscription-based personalized hair care services. By leveraging over a century of expertise in hair care research alongside Kao's unique sebum RNA study, this program scientifically assesses the current states of users' scalps and hair. With the data gathered, users receive a tailored hair care plan that suits their specific conditions.

THE ANSWER PROGRAM utilizes a unique AI-based model termed 'Skin Gene Mode', a product of comprehensive genetic analysis research. It classifies scalp conditions based on facial images and provides insights into scalp health, effectively preparing a user-tailored solution for hair care.

How the Analysis Works

Utilizing a dedicated LINE app, users can engage in a straightforward analysis process that involves taking pictures and performing self-checks. The analysis focuses on four main aspects of scalp and hair health:

1. Skin Gene Mode: This technology categorizes two distinct skin types based on facial images, derived from Kao's proprietary sebum RNA research.
2. Scalp Skin Quality: Primarily assessing the sebum condition upon the scalp, users take a self-check to analyze this.
3. Hair Structure: By observing the condition of hair and current hair care habits, users learn about potential damage risks at both surface and internal levels of the hair.
4. Hair Texture: Users are prompted to analyze hair characteristics like shape and elasticity through a self-assessment.

Perfect Corporation’s advanced AI technology scans images taken through smartphones or tablets, providing immediate results after measuring up to 15 different skin concerns and determining skin age in mere seconds. This feature facilitates a user-friendly experience where skin conditions are accurately recognized, regardless of skin type, age, or ethnicity, thanks to high precision validated through dermatological studies.

Once the analysis is complete, a personalized hair care plan is crafted for each user. The program proposes eight exclusive products, divided into four categories: shampoo, treatment, scalp care essence, and out-of-bath treatment. Users are encouraged to continue with regular program cycles, adapting their care practices according to their evolving hair and scalp conditions.

Emphasis on Personalized Hair Care

This innovative service is not just limited to providing hair care products; it closely monitors the alterations in users' scalp and hair conditions over time, ensuring they receive optimal care tailored specifically to their needs. Perfect Corporation's involvement in scaling personalized approaches reaffirms their commitment to enriching consumer experiences in the beauty sector.

About Perfect Corporation

Founded in 2015, Perfect Corporation has emerged as a unique technology firm that delivers advanced AI skin analysis, virtual try-ons, and personalized services for cosmetic brands, fashion brands, retailers, salons, and clinics. With a mission to enhance consumer beauty and wellness, they promote 'Beautiful AI’ technologies across more than 60 countries, including key markets in North America, Europe, and Asia. The company prides itself on merging beauty with technology to forge new connections between consumers and brands, demonstrated by the extensive utilization of virtual try-on experiences for over 700 brands and accommodating more than 100 billion virtual trials annually.

Their sustainable initiatives, such as reducing plastic usage and minimizing CO2 emissions through technology-driven solutions, position them as a pivotal player in making the beauty industry more environmentally friendly.

For more information on Perfect Corporation's AI skin analysis technology and its applications, visit their official website.