Seedtag Reports Remarkable 120% Yearly Revenue Increase in North America

Seedtag Achieves Exceptional Revenue Growth in 2024

In an impressive update, Seedtag, a prominent player in contextual advertising, has revealed that it has experienced a remarkable 120% growth in its North American market year-over-year as of 2024. This outstanding performance showcases Seedtag's increasing impact on the advertising sector and its adept handling of market demands driven by state-of-the-art technology.

Significant Factors Behind Growth

The surge in revenue can primarily be attributed to Seedtag's solidified relationships with key advertisers and agencies. These partnerships have been crucial as they increasingly turn to the company's AI-powered strategies for better planning and optimization of their advertising efforts. Notably, in the first quarter of 2025 alone, Seedtag recorded an impressive 88% revenue growth in the United States, underscoring the momentum it has gained in this competitive landscape.

In a noteworthy development, Seedtag's Canadian operations, which launched less than a year ago, have already marked EBITDA profitability. This performance surpassed revenue and profit metrics established by the U.S. market during similar early stages of growth, indicating a bright future for the company's expansion efforts in Canada.

New Product Offerings

Seedtag's innovative Contextual TV product has notably outperformed expectations, with first-quarter revenues already exceeding those recorded for the entire year of 2024. The successful incorporation of the CTV sell-side platform Beachfront has emboldened Seedtag's service offerings, facilitating enhanced connections between advertisers and high-quality, contextualized inventory.

Brian Danzis, President of North America at Seedtag, expressed the company's agenda, stating, "We aim to provide deep, meaningful insights to our partners. Our goal is to drive effective media activations that deliver measurable outcomes. We are setting new standards of sophistication and innovation in the ad industry."

Client Partnerships and Market Expansion

In the latter half of 2024, Seedtag saw new and growing accounts outstrip client churn by a remarkable three to one ratio. The company also reported a 25% year-on-year increase in direct deal sizes, alongside a 40% rise in programmatic deals. New partnerships established with notable brands and agencies, such as Amazon, Jaguar Land Rover, and Toyota, underscore its growing reputation in the industry.

Globally, Seedtag has expanded its reach significantly by acquiring JustEggs, marking its entry into the Australian market. This consolidation of operations has allowed Seedtag to hire over 100 employees in North America alone, with plans to increase its workforce by 25% in 2025, driven by escalating demand.

Commitment to Diversity and Innovation

A highlight of Seedtag's staffing advancements in 2025 has been a remarkable 75% of promotions being granted to women and individuals from diverse backgrounds. Four of these individuals ascended to Vice President roles and above, reinforcing Seedtag's commitment to diversity in leadership.

Albert Nieto Riera, Co-CEO and Co-Founder of Seedtag, emphasized the significance of their growth, attributing it directly to client trust in the company’s technology and team capabilities. He stated, "Our vision is to create a new kind of advertising partnership—one that is led by insights and context, continually focused on achieving results."

Looking to the Future

As the advertising landscape transitions from demographic-driven strategies to more interest-based approaches, Seedtag finds itself in a pivotal position to spearhead this shift. The company is committed to helping advertisers not only minimize media waste but also build stronger connections with their audiences. Danzis further added, "We're only beginning this journey. As industry practices evolve, we're committed to laying down the necessary foundations for intelligent, transparent solutions that can scale across all platforms."

In summary, Seedtag's commitment to leveraging contextual data and its innovative technologies effectively sets the stage for continued growth and success in the ever-evolving advertising sphere. With a keen focus on partnerships, insights-driven strategies, and a strong emphasis on diversity, the company is poised to redefine the future of advertising.