Blokees Unveils Over 900 New Products at China Toy Expo 2026, Boosting Competitive Edge
Blokees Shines Bright at China Toy Expo 2026
From October 21 to October 23, 2026, Blokees made a significant impact at the China Toy Expo by showcasing an impressive collection of over 900 products. The expo featured products from both of Blokees' key categories, which include their iconic model kits and the innovative KOLA BLOKEES series. This vast display underscores Blokees' commitment to expansion and innovation in the toy industry.
At the expo, Blokees highlighted nearly 40 products across their HERO series, including HERO5, HERO8, and HERO10. These collections are notable for encompassing popular global licenses such as Ultraman, Kamen Rider, Transformers, and Mega Man, alongside original licensing for Hero Infinity. Among the notable introductions, the Mega Man HERO10 Series 1 made its debut as the first commercial offering within the HERO10 lineup, generating considerable excitement among collectors.
For fans of model kits, Blokees introduced almost 50 new products from the Champion, Champion Lite, Fantastic, and Legend series. This selection showcases a rich variety of globally recognized licenses, including elements from Transformers, Saint Seiya, Naruto, Hatsune Miku, and Pokémon, along with the innovative Hero Infinity. Significantly, almost ten fresh products made their first appearance at the event.
In addition to this, Blokees unveiled the DaaLaMode series, designed with dynamic mobility and clothing customization in mind, as well as the TERRAVENTURE line, which draws thematic inspiration from Jurassic World. Four products within the TERRAVENTURE series debuted, enriching the overall product range Blokees offers.
The KOLA BLOKEES series, known for integrating aspects of assembly, play, collection, and customization, also showcased notable development. New prototypes of Transformers C05 and CT04 appeared in full color, demonstrating their evolution from earlier grey prototypes displayed at the Wonder Festival, which clearly illustrates the brand's progress from concept to final product.
Blokees continues to enhance its innovative capabilities through persistent research and development. As of June 30, 2026, the company held an impressive inventory of 559 domestic patents, along with 25 international patents and 85 domestic patents on inventions. These figures reflect Blokees' resolve to remain at the forefront of toy innovation.
Further expanding the product experience, Blokees has also enhanced its creative community through its Blokees Family Creator (BFC) platform. The fourth annual BFC Creation Contest in 2026 attracted submissions from 22 countries and regions, allowing selected works from creators to be showcased at the toy fair.
In line with its motto of “Universal Appeal, Tiered Pricing, Global Promotion,” Blokees is set to continue merging innovative research and development with global licenses, aiming to deliver richer products and experiences to players worldwide. The brand's ongoing expansion efforts exemplify its commitment to captivating the international toy market and fostering engagement among collectors and fans alike.