#South Korea #Seoul #K-Beauty #Giant BYoungPool™ #RIMAN

RIMAN Achieves 20-Year USDA Protection for Giant BYoungPool™

In a notable advancement for the beauty industry, RIMAN, a pioneering entity in K-beauty and direct sales, has successfully obtained a 20-year Plant Variety Protection (PVP) from the United States Department of Agriculture (USDA) for its unique Centella asiatica cultivar, Giant BYoungPool™. This achievement underlines RIMAN's strategic growth in the U.S. market and emphasizes its commitment to innovation in skincare.

The Giant BYoungPool™ represents a significant leap in the cultivation and commercialization of Centella asiatica, a plant highly regarded in the skincare sector for its healing properties. Characterized by larger leaves and an enhanced concentration of active compounds, this cultivar boasts superior efficacy compared to traditional Centella varieties. RIMAN's cultivation practices at its Smart Farm in Jeju Island, South Korea—remarkably the first Smart Farm dedicated to Centella asiatica—ensure that these plants are grown under meticulous conditions that prioritize premium quality, consistent potency, and sustainability.

Youngsu Hwang, Chief Sales Officer at RIMAN, stated, "This milestone not only provides scientific validation to our efforts but also affirms our dedication to bringing trusted heritage ingredients to the global beauty market. We believe in innovating while remaining true to our roots, and this recognition is a testament to our commitment to quality."

Giant BYoungPool™ serves as the cornerstone for ICD, RIMAN's flagship skincare brand, which has garnered acclaim in the K-beauty realm and is rapidly branching into U.S. and European markets. By leveraging its proprietary technologies alongside the benefits of Giant BYoungPool™, ICD is focused on delivering high-performance skincare solutions that are clinically validated.

Moreover, RIMAN's commitment to safety and quality is demonstrated through several certifications it has achieved, including ISO compliance and Halal certification for one of its key products, Lava BYoungPool Water™. These certifications highlight RIMAN's resolve to cater to global consumer preferences while ensuring that each beauty ritual resonates with values of connection and self-care.

Since its establishment in 2018, RIMAN has rapidly emerged as a global leader in beauty and wellness, dedicating itself to innovation through heritage-driven ingredients. The cultivation of Giant BYoungPool™ is conducted at its Jeju Smart Farm, with RIMAN overseeing every phase—from raw material to product development. The company operates across Asia and North America, with plans to expand into the European market soon.

With its vision of "From Root to Radiance," RIMAN is on a quest to provide unique, trustworthy skincare and wellness solutions around the world. As it solidifies its market position through innovations like Giant BYoungPool™, the future looks promising for RIMAN and its contributions to the global beauty landscape.

For more information about RIMAN and its innovative product offerings, visit RIMAN's official website.