My Only Fragrance Launches Official Column
On March 18, 2026, My Only Fragrance, a bespoke fragrance shop based in Kyoto, introduced its first official column on its service site. Operated by Fragrance Project Co., Ltd, this initiative aims to deepen the understanding and appreciation of scents for both existing and potential customers.
Background and Purpose: Beyond Creating Scents
My Only Fragrance has been delivering personalized fragrance experiences across 13 stores in locations including Kyoto, Tokyo, and Nagoya. They have focused on guiding customers through the intricate process of fragrance selection and creation, catering to individual tastes and preferences.
More than just creating unique scents, the brand emphasizes the importance of how these scents integrate into daily life, influencing memories, moods, and moments. This column is designed to enhance this experience, providing insights into the foundational knowledge of fragrances while encouraging readers to embrace the aromatic aspects of their everyday lives.
Main Content: Turning Uncertainty into Enjoyment
The official column will cater to a broad audience, from fragrance novices to enthusiasts looking to delve deeper. Here’s a glimpse of the content:
Learning: Understanding Fragrance Basics
This section will demystify common fragrance concepts such as the differences between eau de toilette and eau de parfum, as well as the structure of a fragrance pyramid (top, middle, and base notes). By offering clear explanations, the column aims to make fragrance knowledge accessible to all.
Connecting: Interviews with Sensitivity
The column will feature discussions with perfumers and fragrance specialists, as well as guests from the fashion industry who share a unique sense of aesthetics. These dialogues will explore personal relationships with scents, the memories they evoke, and the unseen values that fragrances can bring to one's life.
Deepening: Crafting Personal Scents
In this part, the column will provide insights into layering fragrances and how to select scents based on mood, season, and attire. Adopting a perspective unique to custom fragrance ateliers, readers will learn how to create their signature scent and enjoy fragrances more freely.
Ultimately, the column intends to serve as a guide that helps readers feel more attuned to scents, gradually shortening the distance between them and the aromas around them.
Current Content: Understanding Fragrance 'Notes'
To kick off the column, an article explaining the concept of fragrance notes—how scents evolve from top to middle to base—has already been published. This piece aims to illuminate My Only Fragrance's commitment to connecting scent with memory through an understanding of fragrance notes.
Future Prospects
This column is envisioned as a bridge connecting customers with the brand. Future content will include seasonal fragrance suggestions, mood-based recommendations, and responses to customer inquiries. My Only Fragrance aims to extend experiences beyond just creating scents, ensuring that the aromas blend seamlessly into daily life and become cherished parts of personal memory.
Implementation Overview
Launch Date: March 18, 2026
- - Update Frequency: Regularly scheduled content
- - Categories: Fragrance basics, lifestyle suggestions, blending tips, etc.
About My Only Fragrance
My Only Fragrance provides the opportunity to craft a unique scent from over 110 million combinations. With its vision of transforming the world through fragrance, it has opened stores in Kyoto, Tokyo, Nagoya, Yokohama, Narita, and Osaka. The brand promotes self-expression, memory, and connection through scent.
In addition to creating fragrances, My Only Fragrance values the process of helping individuals engage with their senses and articulate their feelings about scent. Many customers cherish the special experience of creating their fragrances right before their eyes.
My Only Fragrance Website
About Fragrance Project Co., Ltd.
Fragrance Project Co., Ltd. operates My Only Fragrance, engages in fragrance manufacturing and sales, plans events, and cultural experiences. The company also offers customized and OEM services to assist businesses in incorporating fragrance into brand experiences and spatial design.
Company Overview
- - Company Name: Fragrance Project Co., Ltd.
- - Location: 271-2 Tenmacho, Shimogyo-ku, Kyoto, 600-8024 Japan
- - Founded: April 1, 2023
- - CEO: Shinpei Wada
- - Business Activities: Fragrance manufacturing and sales, planning, events, cultural experience projects
- - Corporate Website: Fragrance Project Website