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Zhang Ziyi: The New Face of Clarins Precious

In an exciting announcement, the renowned French cosmetics brand Clarins has appointed Zhang Ziyi as the global ambassador for its prestigious Clarins Precious line. Known for her impeccable talent as an actress, director, and producer, Zhang is a celebrated figure in the film industry, revered globally for her contributions to cinema and artistry.

Zhang Ziyi’s journey to becoming a global icon is characterized by her remarkable blend of elegance and strength. These qualities align perfectly with Clarins’ commitment to promoting natural beauty and inner strength. In her new role, Zhang will advocate for authentic beauty, innovative products, and the exceptional craftsmanship that defines the Clarins Precious range. The line itself is a testament to decades of scientific research, meticulous formulation, and an unwavering pursuit of excellence.

The forthcoming campaign titled “Precious Zhang Ziyi” will resonate with narratives that highlight her dedication to the craft of acting and her belief in the importance of discipline, rituals, and expert care, ultimately leading to sustainable radiance and individuality in skincare. This collaboration not only pays homage to Zhang’s artistic legacy but also celebrates Clarins’ longstanding tradition in skincare excellence.

Katalin Berenyi, Brand CEO of Clarins, expressed her excitement, stating, “We are proud to welcome Zhang Ziyi to the Clarins Precious family. Her personality, dedication to perfection, and unique allure elevate our brand significantly. Her passion for craftsmanship and commitment to innovation is truly inspiring.”

Zhang Ziyi herself shares this enthusiasm, stating, “I have always admired Clarins’ spirit of innovation. This aligns with my own pursuit of excellence. I am thrilled to join the Clarins family and honored to be part of the narrative of Clarins Precious.” The campaign is set to launch globally in September 2026, promising to deliver compelling content that encapsulates the essence of this partnership.

Early Career and Breakthrough

Zhang Ziyi began her journey in the performing arts at a young age, attending the Beijing Dance Academy for six years before studying at the prestigious Central Academy of Drama in China. She made her film debut in 1998 and quickly rose to fame with her performance in Zhang Yimou’s “The Road Home,” which garnered the Silver Bear award at the Berlin Film Festival, marking her first accolade as a leading actress in China.

Her international breakout role came in Ang Lee's “Crouching Tiger, Hidden Dragon,” released in the summer of 2000, introducing her to a global audience. Her role in “Memoirs of a Geisha,” directed by Rob Marshall, further solidified her reputation, leading to nominations for prestigious awards like the Screen Actors Guild Awards, BAFTA Awards, and Golden Globes—making her the first actress from mainland China to receive such accolades.

Achievements and Influence

Zhang Ziyi holds the record for the most awards for Best Actress in China, achieving unprecedented acclaim for her role in Wong Kar Wai’s “The Grandmaster.” The commitment to her craft is evident in her rigorous training, which included three years of daily fight practice to deliver a performance that dazzled audiences and critics alike.

In 2005, at just 26 years old, she became a member of the Academy of Motion Picture Arts and Sciences, making her the youngest Chinese actress to receive this honor. She has served as a jury member at several prestigious film festivals, including the Cannes Film Festival and the Venice Film Festival, showcasing her influence in the film industry.

Directorial Debut and Future Projects

Zhang Ziyi made her directorial debut with “Poem” in 2021, receiving critical acclaim for her storytelling and artistic vision. As a mother of two, she skillfully balances her personal life with her creative endeavors. In 2027, she is set to star in two highly anticipated films, including one that she will direct, ensuring that her contributions to cinema continue to evolve.

About Clarins Precious

The Clarins Precious line offers a luxurious approach to skincare, inspired by plant-based ingredients and formulated with cutting-edge science. The collection includes premium face and eye creams, brightening serums, and innovative skincare tools, with a key ingredient being the exclusive “Moonlight Flower” extract. This promising formulation is designed to enhance skin vitality and achieve a youthful glow, reflecting Clarins' deep commitment to sustainability and beauty.

Clarins was founded in 1954 in Paris by Jacques Courtin and has become a global leader in the beauty industry. Known for its dedication to responsible beauty, Clarins has set the standard for innovation, with products sold in over 150 countries, emphasizing the use of natural ingredients in their formulations. With a mission to create a more beautiful planet, Clarins offers a wide array of skincare and makeup products that resonate with conscious consumers worldwide.