#Japan #Tokyo #Tokyu Power Supply #Tokyu Card #Electric Vacation

Surviving This Summer's Heat with Fun and Sustainability

As the scorching summer approaches, Tokyu Power Supply and Tokyu Corporation have unveiled their bold initiative aimed at encouraging outdoor activities while promoting energy savings. Starting July 1, 2025, the 'Summer Electric Vacation Project 2025' invites residents along the Tokyu line to enjoy various cooling experiences while reducing their households' electricity usage.

Project Highlights

This project addresses the anticipated power demand spikes during the summer months. The goal is to ease the financial burden of electric and gas bills for households while contributing to the stability of the electrical supply. By participating in various events and receiving exciting incentives, residents are motivated not only to save energy but also to enjoy their time outdoors.

Cool Share Events

Participants will have the chance to engage in several activities aimed at refreshing their bodies and spirits while reducing energy consumption through a concept known as 'Cool Share.' This method encourages citizens to gather in cool environments, such as shopping centers, and share the use of air conditioning rather than burdening their households alone.

Highlights include:
1. Summer Energy Saving Program 2025 - Households can earn up to 4,000 yen in QUO Pay by participating and achieving power-saving actions during designated time slots, which will be announced via email the evening before. This initiative aims to involve as many people as possible with added challenge features to increase participation.
2. Unique Cooling Experiences - The original haunted house 'TERROR LAB: SUSTAINABLE Z,' themed around contemporary issues caused by climate change, will be available for visitors at the Tamaplaza Terrace from August 22 to 26. Visitors can choose between two modes: 'Calm Mode' and 'Scream Mode,' offering varying levels of thrills.
3. Tasty Treats and Exciting Contests - Guests can enjoy a rotating gourmet coupon program offering delicious options such as free beer, cold sweets, or soba noodles, motivating them to explore various shopping venues. Additionally, a special day-trip train journey to Izu via a reserved train allows winners to savor the exquisite taste of Kinmedai (Golden Eye Snapper) from August 23, 2025.

Environmental Vision and Community Focus

This initiative aligns with Tokyu’s 'Environmental Vision 2030,' which emphasizes living harmoniously with the environment. The motto 'Everyday Life Moves the Future' encourages effortless energy-saving actions. Additionally, the project is part of the national movement 'Deco-katsu,' contributing to a shift towards a carbon-neutral lifestyle, as recommended by the Ministry of the Environment.

By leveraging collaboration with various stakeholders, the project aims to foster sustainable communities while reinforcing Tokyu's status as a preferred choice for residents along the Tokyu line. This effort reflects a commitment to environmental sustainability and community welfare.

Join the Effort!

Enough of being cooped up indoors during the summer—respond to the heat wave with exciting outings that also aid sustainable energy practices! Grab your family and friends, and enjoy the refreshing offerings while contributing to a collective movement to curb energy consumption. For more details, visit the official project website here.

Don't miss the chance to cool down, enjoy special treats, and be a part of this collaborative energy-saving movement. Together, let’s make this summer one to remember!