Exciting Discount on All Freshly Baked Items at Seven Cafe Bakery!

Get ready for a delicious deal! From July 18 to July 20, 2026, all products from the "Seven Cafe Bakery" that are baked or fried will be available at a 30-yen discount at approximately 12,000 Seven-Eleven stores across Japan.

The "Seven Cafe Bakery" is renowned for its delightful products that are baked in-store using dedicated ovens to ensure a fresh-out-of-the-oven taste. Customers have praised the bakery for allowing them to enjoy authentic flavors conveniently at their local convenience stores.

This promotional event is strategically timed to coincide with the summer vacation period for many schools, making it the perfect opportunity to grab a delicious breakfast before heading out or to enjoy a leisurely brunch at home with loved ones. It’s a fantastic way to refresh your daily routine and savor some tasty treats.

Campaign Details

- Discount Duration: July 18 (Saturday) to July 20 (Monday), 2026
- Offer: All items from the "Seven Cafe Bakery" that are freshly baked or fried will be 30 yen off the tax-excluded price. Eligible items are sold in the counter display cases.
- Participating Stores: Approximately 12,000 Seven-Eleven stores nationwide (as of June 2026)

Featured Products

Here are some of the delicious items included in the sale:

1. Baked Melon Bread with Chocolate Cookie
- Sale Price: 193 yen (tax included 208.44 yen)
- Regular Price: 223 yen (tax included 240.84 yen)
- Region: Nationwide excluding Okinawa

This item features a popular melon bread crust baked to perfection with caramelized sugar for a delightful golden exterior. Each bite offers a satisfying crunch with rich chocolate flavor.

2. Fluffy Melon Bread
- Sale Price: 119 yen (tax included 128.52 yen)
- Regular Price: 149 yen (tax included 160.92 yen)
- Region: Nationwide

A fan favorite, this melon bread is known for its rich flavor and delightful texture, combining a crispy exterior with a soft, fluffy inside.

3. Crispy Croissant
- Sale Price: 146 yen (tax included 157.68 yen)
- Regular Price: 176 yen (tax included 190.08 yen)
- Region: Nationwide excluding Okinawa

This buttery croissant is remarked for its crisp texture, making it a perfect indulgence for any pastry lover.

4. Chocolate Cookie
- Sale Price: 156 yen (tax included 168.48 yen)
- Regular Price: 186 yen (tax included 200.88 yen)
- Region: Nationwide

Enjoy a new sensation with these chocolate cookies that offer a delightful contrast between the crispy exterior and the moist interior.

5. Mentaiko French Bread
- Sale Price: 202 yen (tax included 218.16 yen)
- Regular Price: 232 yen (tax included 250.56 yen)
- Region: Nationwide

This dish features a crispy French bread crust with a rich, savory filling made from mentaiko, butter, and mayonnaise, delivering a burst of flavor with every bite.

6. Deep-Fried Curry Bread
- Sale Price: 137 yen (tax included 147.96 yen)
- Regular Price: 167 yen (tax included 180.36 yen)
- Region: Nationwide

With a new and improved flavor profile that enhances the sweetness from fruits, the richness from vegetables, and the savoriness from meat, this curry bread is a must-try.

7. Sugary Donut
- Sale Price: 100 yen (tax included 108 yen)
- Regular Price: 130 yen (tax included 140.40 yen)
- Region: Various regions including Tohoku, Kanto, and more

Enjoy a fluffy donut generously coated in granulated sugar, available for a deliciously sweet snack.

8. Ring Donut
- Sale Price: 91 yen (tax included 98.28 yen)
- Regular Price: 121 yen (tax included 130.68 yen)
- Region: Tochigi, Gunma, Kanagawa

Customize this fluffy donut with your choice of flavored sugar or toppings to create your perfect treat.

9. Sausage Donut
- Sale Price: 119 yen (tax included 128.52 yen)
- Regular Price: 149 yen (tax included 160.92 yen)
- Region: Nationwide excluding Hokkaido

A convenient and delicious snack, this donut is filled with a juicy pork sausage, making it the perfect snack or light meal option.

For more details about participating stores and specific products, visit the official Seven Cafe Bakery website: Seven Cafe Bakery.

Important Notes

- Due to in-store preparation, some items may not be available immediately.
- Certain items may only be available in select regions.
- This promotion cannot be combined with other discount offers, although coupon discounts may be applied.
- Availability may vary; please check local store listings.

For the latest updates and information regarding products and promotions, kindly refer to the official website.