#Japan #NEC #Tokushima #NARUTO #Autonomous Taxi

Introduction

The city of Naruto in Tokushima Prefecture, Japan, has recently made headlines with the launch of its autonomous taxi service. This initiative, endorsed by the Tokushima government, NEC Corporation, Denno Kotsu, and Kintoki Taxi, aims to enhance local transportation efficiency. The project is currently set to run until March 31, 2026, focusing on areas with heavy traffic, primarily the western regions of Naruto City and the Tokushima Awa Odori Airport.

Launch Ceremony

On February 5, 2026, a ceremonial event took place at the roadside station "Kurukuru Naruto" to commemorate the start of this innovative transportation solution. Attendees included dignitaries, company executives, and media representatives, all eager to experience the future of transportation during a test drive of the autonomous taxis.

Overview of the Autonomous Taxi Operations

This trial phase will operate autonomous vehicles classified as Level 2 under Japan's Road Transport Vehicle Act, which requires the driver to remain at the wheel, capable of taking manual control at any time. The ambitious goal is to progress toward the implementation of Level 4 autonomous vehicles, which do not require driver intervention, within the Tokushima region.

The project features a hybrid operation management model that integrates NEC's autonomous service platform with Denno Kotsu's dispatch system, thereby allowing seamless management of both traditional taxis and autonomous vehicles from the same dispatch center. This approach not only increases efficiency within the existing staffing framework but also maintains operational continuity, showcasing a forward-thinking model for local taxi companies.

Role of Involved Companies

1. NEC: As a technology partner, NEC contributes its autonomous service platform, ensuring efficient vehicle management.
2. Denno Kotsu: This local taxi service provider facilitates the dispatch operations, allowing users to book rides via regular phone calls.
3. Kintoki Taxi: They play an essential role in enhancing local transportation, further integrating the autonomous service into everyday operations.

Features of the Autonomous Vehicles

The autonomous taxis used in this project are Hyundai IONIQ 5 vehicles equipped with cutting-edge technology developed by Autonomous A2Z Co., Ltd., a startup founded by engineers from Hyundai's research division. A2Z aims to establish a global deployment of autonomous vehicle platforms, having achieved significant milestones in South Korea, Singapore, and the UAE.

In fact, A2Z has been recognized internationally for its advancements in autonomous driving technology, ranking seventh worldwide in a recent consulting group evaluation by Guidehouse. This marks the first trial of their technology in the Japanese market, with further support from Kanematsu Corporation.

Dispatch Operations and Monitoring System

In terms of dispatch operations, the integration with Denno Kotsu's system allows for user-friendly taxi booking. Call center staff dedicated to taxi services will be responsible for receiving ride requests, ensuring that the information is conveyed efficiently to the autonomous vehicles.

Additionally, a remote monitoring center has been established to oversee safety and operational performance, particularly crucial as the project scales up to a Level 4 autonomous service in the future. This center will provide key insights into travel conditions and any irregularities.

Conclusion

As the autonomous taxi services in Naruto City commence, there is great anticipation regarding their impact on local transportation and the potential future expansions of this initiative across Japan. By leveraging advanced technology and collaborative partnerships, this project stands poised to set a precedent for autonomous transportation solutions within urban landscapes.