#USA #New York #Fashion Industry #Tony Lucia #ULAC

United Legwear & Apparel Co. Appoints Tony Lucia as President of ULAC Europe

United Legwear & Apparel Co. (ULAC), a prominent global entity in the fashion industry, has made a significant announcement with the appointment of Tony Lucia as President of ULAC Europe BV. This strategic decision comes as the company seeks to bolster its brand footprint across European markets, including its subsidiaries in the UK and the Netherlands.

Extensive Experience in Fashion Leadership

Tony Lucia brings with him a wealth of experience, having held prestigious leadership positions in renowned fashion brands such as Hugo Boss, Escada, and G-Star Raw. His career trajectory includes pivotal roles at prestigious firms like Giorgio Armani, Donna Karan, and Andrew Fezza, positioning him as a transformational leader within the apparel sector. His profound understanding and insight into the fashion world are expected to guide ULAC through its next phase of growth.

Focus on Brand Expansion and Market Growth

In his new role, Lucia is set to spearhead the expansion of various brands under the ULAC umbrella, including Scotch & Soda, Ted Baker (e-commerce), Hurley, and Skechers. He will work in close collaboration with ULAC’s sales teams in the UK, Europe, and the U.S. to strengthen retailer relationships, enhance marketing strategies, and fuel omnichannel sales growth.

With a solid background in operations, profit and loss management, supply chain efficiencies, and global e-commerce strategy, Lucia is strategically positioned to influence ULAC's leadership team dynamically.

Christopher J. Volpe, ULAC’s COO, highlighted Lucia’s extensive experience, stating, "Tony’s depth of experience and broad strategic vision align seamlessly with ULAC's commitment to innovation and global expansion. His proven leadership will be instrumental in driving sustainable growth for our brands across the UK, Europe, and beyond."

Tony Lucia's Vision for ULAC

Commenting on his new role, Lucia expressed his enthusiasm and honor to join the ULAC team during such a pivotal moment. He remarked, "I am excited to lead our European and UK businesses. The opportunity to expand these iconic brands and build upon ULAC’s solid foundation is truly inspiring. I look forward to collaborating with our teams and partners to accelerate growth and create exceptional brand experiences for consumers across the region."

Lucia's appointment emphasizes ULAC's ongoing commitment to expanding its presence in Europe and the UK, while enhancing brand reach and delivering high-quality apparel and accessories to a global audience.

About United Legwear & Apparel Co. (ULAC)

Founded by Isaac E. Ash, ULAC (ulac.com) is a global leader in the design, manufacturing, and distribution of apparel, legwear, intimate wear, and accessories, headquartered in New York City. The company is a partner in a joint venture with PUMA North America and has established distribution partnerships with respected brands including Scotch & Soda, Hurley, and Ted Baker. Additionally, ULAC owns well-known licensed brands such as Skechers, Van Heusen, DKNY, Champion, Arrow, and Weatherproof, while also developing a range of private label brands designed for leading retailers.

With a steadfast commitment to quality, value, and innovation, ULAC is dedicated to providing top-tier products while operating with integrity, excellence, and a forward-thinking approach to meet the evolving needs of global consumers.

For media inquiries, please contact:
Rita Polidori O'Brien | Vice President of Corporate Communications, ULAC
Email: [email protected]
Phone: 212-391-4143