APLAZO and EBANX Collaborate to Enhance Flexible Payment Options in Mexico

APLAZO and EBANX Unite to Revolutionize Payment Flexibility in Mexico



In a strategic partnership aimed at transforming the payment landscape in Mexico, APLAZO, a leading Buy Now, Pay Later (BNPL) fintech, has joined forces with EBANX, a global payment solutions provider specializing in emerging markets. This collaboration marks a significant step in enhancing the accessibility of financing options for consumers in Mexico, particularly through international e-commerce platforms.

A New Era for Payment Flexibility



With APLAZO becoming EBANX's first BNPL solution in Mexico, the deal allows global online merchants to offer flexible payment options to Mexican customers easily. The BNPL model has gained substantial traction in recent years, and statistics reveal that the market value was approximately $4.56 billion in 2024, with projections estimating it reaching $6.09 billion by 2025 and $18.51 billion by 2030. This is a staggering growth trajectory of 24.9% compounded annually between 2025 and 2030.

According to Research and Markets, this rapid expansion can be attributed to increased adoption of BNPL solutions by younger generations, with data indicating that around 38% of millennials and 31% of Gen Z consumers in Mexico are currently utilizing BNPL as their payment method of choice. Furthermore, reports from Payments and Commerce Market Intelligence (PCMI) highlight an anticipated 20% increase in online sales using BNPL this year alone, with a steady annual growth rate of 16% forecasted until 2027.

Bridging the Gap in E-Commerce



APLAZO's mission has always revolved around promoting fair and transparent access to credit. Co-founder and CCO Alex Wieland commented, “Our partnership with EBANX strengthens our commitment to improving financing access for millions of consumers in Mexico while also propelling the digitalization of commerce within the country.” The synergy between APLAZO's innovative payment solutions and EBANX's extensive market reach is set to provide tangible benefits to both merchants and consumers.

With this integration, merchants can expect an increase in average transaction values, enhanced purchase frequency, reduced shopping cart abandonment rates, and access to new market segments. This is all possible through seamless integration, which is essential for capitalizing on the booming e-commerce landscape.

A Thriving Market



Eduardo de Abreu, VP of Product at EBANX, emphasized the strategic significance of this partnership, stating, “Mexico represents one of the most dynamic markets in Latin America, with e-commerce expected to grow by 25% annually up to 2027. The integration of our solutions will allow us to broaden our local reach and provide our global clients with payment alternatives aligned with the preferences of Mexican consumers.”

Since its inception in 2015, EBANX has successfully established a robust presence in the Mexican market, connecting over 500 leading global digital businesses to customers in 29 countries across Latin America, Africa, and Asia. Conversely, APLAZO has secured over $100 million in equity funding and an additional $75 million in debt financing since its launch in 2020, demonstrating its rapid growth and commitment to fostering financial inclusivity.

Conclusion



As APLAZO and EBANX work together to shape the future of payment flexibility, consumers in Mexico can look forward to more accessible financing solutions that cater specifically to their needs. With the e-commerce market on an upward trajectory, this alliance positions both companies to lead the way in delivering innovative payment solutions that enhance the shopping experience.

APLAZO and EBANX Collaboration

This partnership not only addresses the current market demands but also sets the groundwork for future growth in Mexico's digital commerce sphere. As more consumers embrace flexible payment methods, entities like APLAZO and EBANX will play crucial roles in redefining how payments are processed and experienced in the region.

Topics Financial Services & Investing)

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