Lycored Unveils Revolutionary VAS Technology at SupplySide Global 2025

On October 29, 2025, Lycored, a global leader in naturally derived carotenoids for the food, beverage, and dietary supplement markets, announced a significant expansion of its ingredient offerings with the launch of its innovative VAS (Versatile Application Solution) technology at SupplySide Global 2025. This groundbreaking portfolio is set to officially debut on November 6, 2025.

The essence of Lycored's VAS technology lies in its microencapsulated starch beads, meticulously designed to optimize product performance while providing remarkable advantages across a spectrum of applications. These include tablets (which resist direct compression), gummy bears (ensuring uniformity and stability), drink powders (improved solubility), and capsules (enhanced flowability). The versatility of VAS technology means that it's available with a range of active ingredients, including lycopene, beta-carotene, lutein, and various vitamins, all offering exceptional stability, versatility, and performance.

Among the standout products in the new VAS portfolio is Lycobeads VAS™ 10%, a leading formulation that features lycopene, renowned for its potent antioxidant properties and widely recognized for supporting cardiovascular health, skin protection, and prostate function. In essence, VAS serves as a universal solution that simplifies formulation with consistently high-performing products.

Megan Dunn, Senior Manager of Global Marketing, highlighted the benefits of VAS technology, stating, "This innovation provides brands the opportunity to enhance their commercial success through superior formulations that leverage top-quality, nature-based ingredients. SupplySide Global is the perfect platform to showcase how VAS sits at the intersection of cutting-edge science and genuine market demand for natural, science-backed wellness solutions, exemplifying how Lycored leads the way in scientific excellence and innovation tailored to consumer needs."

Attendees at SupplySide Global 2025 will not only witness the launch of VAS but will also have the opportunity to explore the entire portfolio of Lycored's clean-label ingredients through various activations and displays. Notably, Elizabeth Tarshish, PhD, the Head of Product and Science, will present a session titled "From Tomato to Transformation: Lycopene's Health Journey." This presentation will delve into the science behind lycopene's bioavailability, the latest research confirming its benefits, and practical applications, scheduled for October 29 at 11:00 AM in the Product Development Theater.

Additionally, participants are invited to join Lycored's guided tour entitled "Natural Color Solutions: Vibrant Innovations from Nature," commencing on October 29 at 11:45 AM. They can also visit Booth #3251, where interactive experiences await, including a Las Vegas-inspired silent disco, all designed to showcase Lycored's comprehensive range of nature-based solutions.

Founded in 1995, Lycored stands at the forefront of helping individuals rediscover beauty by melding the goodness of nature with advanced science, offering a sensory journey that enhances well-being. For more information about their innovative solutions, visit www.lycored.com.

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Kim Joyce
FoodMinds
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