Exciting Launch of Wisconsin® Classic Custard Cashew Butter by Fit Butters

Fit Butters Launches Wisconsin® Classic Custard Cashew Butter



Fit Butters, a renowned brand in the nut butter market, has officially licensed a new flavor called Wisconsin® Classic Custard Cashew Butter. This flavor is an exciting tribute to Wisconsin's cherished tradition of frozen custard and will be celebrated with the launch aligning with the opening football game of the Badgers on August 28, 2025.

As innovative as it is delicious, this new cashew butter encapsulates the essence of Wisconsin's culinary heritage, blending nostalgic flavors with modern nutrition. The product promises a rich taste profile, highlighted by its creamy texture and crunchy toppings. It features the following ingredient highlights:

  • - Dry Roasted Cashews: At its base, the creamy richness of dry roasted cashews offers not only flavor but also a satisfying texture.
  • - Vanilla Custard Flavored Whey Protein Isolate: This ingredient is designed to support active lifestyles while bringing that creamy custard flavor to life. It’s perfect for health-conscious individuals who don't want to compromise on taste.
  • - Coconut Oil: Known for its healthy fats, coconut oil contributes to the smooth consistency and enhances the overall mouthfeel of the nut butter.
  • - Real Waffle Cone Pieces: Sprinkled generously on top, these pieces add a crunch that elevates the experience, creating a nostalgic flavor reminiscent of traditional ice cream parlors in Wisconsin.

Ryan Bucki, CEO and Founder of Fit Butters, expressed excitement about this collaboration, noting, “We've always been about flavor with function. This officially licensed product with the University of Wisconsin is extra special. It’s our way of supporting my home state Wisconsin Badgers and creating something for fans to enjoy on game day and beyond.”

This new product will be available on various platforms, including fitbutters.com, Amazon, and select retail partners, as well as at pop-up events around Madison, allowing fans and peanut butter enthusiasts to get a taste of this one-of-a-kind flavor.

Fit Butters was established on the belief that healthy eating should not lack in flavor or excitement. By offering a range of peanut, cashew, and blended nut butters, they infuse each jar with high-quality proteins and authentic ingredients, creating a blend that appeals to taste buds and health goals alike. Every batch is made with care in the USA, ensuring a quality product that can be enjoyed guilt-free. Customers are encouraged to explore more about their offerings at fitbutters.com and follow their journey on social media platforms.

With such a perfect mix of nostalgia and nutrition, the Wisconsin® Classic Custard Cashew Butter is set to make a significant mark on the nut butter scene. Whether you enjoy it on toast, in smoothies, or straight from the jar, this new flavor promises to deliver satisfaction without compromising on health. Don’t miss out on this special seasonal launch, a true tribute to the state of Wisconsin and its beloved traditions!

Topics Consumer Products & Retail)

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