Jennifer Ihrke Joins Great American Media as VP of Content Partnerships and Distribution
Great American Media Welcomes Jennifer Ihrke
Great American Media (GAM) announced the appointment of Jennifer Ihrke as their new Vice President of Content Partnerships and Distribution. This strategic addition comes as GAM continues to expand its influence in the entertainment industry, especially in faith-based content. Ihrke brings a wealth of experience with over 15 years in media and entertainment, having previously held leadership roles focused on content acquisition, distribution, and marketing strategies.
In her new role, Ihrke will be in charge of spearheading GAM’s content acquisition and distribution strategies. She will work closely with the existing leadership team, reporting directly to Kristen Roberts, Chief Revenue Officer and EVP Programming. This collaboration is set to create strong partnerships within the industry and foster growth in GAM's comprehensive portfolio.
Kristen Roberts expressed enthusiasm about Ihrke’s arrival, highlighting her extensive experience in content distribution and strategic collaborations as significant assets to the company. With her track record, Roberts believes that Ihrke will play a key role in enhancing GAM's visibility and outreach in the ever-evolving media landscape.
Ihrke's prior experience includes a notable position as Director of Programming for Fathom Entertainment, where she managed relationships with various content partners and acquired films for limited theatrical releases. Over her career, she has successfully forged strategic deals for traditional cable/satellite networks, streaming platforms, and theatrical distributions, earning her recognition in the field.
Her accolades include being a two-time Heartland Regional Emmy® Award winner, which illustrates her exceptional capabilities in on-air promotions. Ihrke graduated with a Bachelor of Science degree in Business Administration from the University of Colorado Boulder, which laid the groundwork for her impressive career in media.
Expressing her excitement, Ihrke commented, “I am thrilled to be joining the team at Great American Media at such a pivotal time in the company's growth.” She looks forward to creating new partnerships with brands and platforms that align with GAM’s core values centered around faith, family, and patriotism.
GAM has a diverse array of entertainment brands celebrating these values, including their flagship network Great American Family, which features original Christmas movies and romantic comedies, and Great American Pure Flix, known for its family-oriented streaming content. Their portfolio also includes Great American Faith & Living and the GFam+ app, catering to audiences seeking quality entertainment that reinforces family values.
As Great American Media embarks on this new chapter with Jennifer Ihrke, the company aims to further solidify its place as a leader in faith and family entertainment. With Ihrke’s guidance, they are poised to reach new heights, enhancing both content distribution and audience engagement in the coming years. The strategic direction led by Ihrke ensures that Great American Media remains at the forefront of the entertainment landscape, resonating with viewers who cherish stories rooted in faith and family ties.
For more information on Great American Media and their upcoming projects, you can visit their various platforms, including their website and social media channels.