#Bulgaria #Sofia #Shoplazza #Power Commerce #Monri Payments

Shoplazza's Engagement at the Balkan eCommerce Summit 2025

Shoplazza, a prominent player in the global SaaS eCommerce arena, made a significant impact at the recently concluded Balkan eCommerce Summit 2025, held from April 29-30 in Sofia, Bulgaria. This summit, a convening of over 2,300 eCommerce experts from 23 countries, underscored the rising significance of digital commerce for businesses in the region.

Invited by strategic partners Power Commerce LLC and Monri Payments, Shoplazza showcased a series of innovative digital commerce solutions tailored specifically for the unique needs of Balkan merchants. This initiative aims to facilitate smoother online business processes and drive substantial growth for merchants by simplifying their eCommerce functionalities.

Stefan Alexiev, Shoplazza’s Head of Partnerships, articulated the collective vision at the summit: "Together with Power Commerce and Monri Payments, we’re making eCommerce simpler and more accessible for merchants across the Balkans." The goal is clear—to streamline cross-border selling and deliver localized payment options that empower businesses to grow more rapidly and improve their conversion rates.

Tailored Solutions for Balkan Merchants

During the summit, Shoplazza elaborated on its robust cloud-based platform, which includes essential features such as:

• - Shipping Solutions: Customized logistics systems designed for unique market demands.
• - Omnichannel Capabilities: Tools that allow merchants to engage customers wherever they are—be it in a physical store, online, or via social commerce.
• - Local Payment Processing: Partnerships with Monri Payments facilitate secure transactions, perfectly aligning with regional payment preferences and compliance.
• - Language and Currency Support: Catered functionality that accommodates various local languages and currencies, thus enhancing usability for Balkan merchants.
• - No-Code Store Builder: An intuitive platform enabling merchants to create and manage their online stores effortlessly, even those with limited technical skills. This platform is integrated with SEO tools specifically tailored for local markets, allowing for effective product management across social media and marketplaces.

To support this initiative, Power Commerce LLC provided specialized applications along with tailored technical assistance and training programs focusing on local needs. Meanwhile, Monri Payments played a vital role in ensuring seamless banking integration and compliance solutions, which are essential for smooth transactions in local markets.

Networking Opportunities Abound

The summit also presented countless networking opportunities, with more than 11,650 business meetings connecting key decision-makers and entrepreneurs. Attendees explored an extensive expo hall featuring over 100 exhibitors, including renowned global brands such as Amazon, Mastercard, and DHL.

This event undeniably highlighted the burgeoning eCommerce landscape in the Balkans, showcasing how partnerships can drive innovation and foster growth within the sector.

About Shoplazza

Founded in 2017, Shoplazza’s mission is to simplify the connection between retailers and consumers. Today, it stands out in the industry with its versatile omnichannel platform, allowing retailers to engage customers wherever their shopping journey takes them. For more information about Shoplazza and its offerings, please visit Shoplazza's website.