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The Launch of Travel Green Thailand

The Tourism Authority of Thailand (TAT) has initiated a new chapter in responsible tourism with the launch of TravelGreenThailand.com. This innovative platform is designed to inspire travelers to explore Thailand through a sustainable lens, highlighting eco-friendly destinations, community-based tourism programs, and travel tips aimed at preserving the country’s natural beauty while enriching local communities.

A Step Towards Responsible Tourism

The unveiling of this online resource comes on the heels of Thailand hosting the Tourism Cares Global Meaningful Travel Summit in September 2025. This significant event brought together prominent figures in the realm of responsible tourism, describing their collaborative efforts to ensure that tourism can be a force for good. Building on the insights gained from the summit, Travel Green Thailand stands as a testament to Thailand’s commitment to preserving its environment and nurturing local communities.

According to Pornpan Instratat, the Director of the TAT Los Angeles Office, “Sustainability is not a trend—it's Thailand's way forward.” She emphasizes that the platform is an invitation for travelers and stakeholders to rethink the ways in which tourism honors local culture, safeguards nature, and supports community upliftment.

Features of the Website

TravelGreenThailand.com is not only a resource but also a call to action. It features carefully curated itineraries designed for eco-conscious travelers, providing links to certified green accommodations and practical tools that make it easier to travel sustainably. For instance, the platform encourages visitors to reduce their use of single-use plastics and support local artisans, offering actionable steps for those eager to give back while traversing the country.

The website highlights Thailand’s ongoing vision for Meaningful Travel—travel experiences that forge deeper connections between visitors and the rich Thai heritage, culture, and diverse landscapes. Travelers can explore a variety of options, including organic farm stays in Chiang Mai, engaging in mangrove restoration projects in Krabi, and more. Each feature is aimed at creating meaningful opportunities for responsible travel throughout Thailand.

Expanding the Initiative

As TAT collaborates with various organizations over time, the website aims to continually expand its offerings. This growth will showcase a wider range of sustainable experiences and community collaborations throughout the country. By visiting TravelGreenThailand.com, travelers can find inspiration and resources that assist in planning their next Thai adventure with sustainability in mind.

The launch of Travel Green Thailand showcases Thailand’s pioneering role in nurturing a tourism sector that is both environmentally conscious and beneficial to local communities, setting a benchmark for nations worldwide.

About the Tourism Authority of Thailand

Established in 1960 by the Royal Thai Government, the Tourism Authority of Thailand (TAT) acts as the official body promoting Thailand as a premier travel destination globally. The organization has been actively operating U.S. offices in cities like Chicago, Los Angeles, and New York since 1965, underscoring Thailand’s commitment to highlighting its cultural heritage, stunning natural landscapes, and dedication to sustainable tourism practices. To explore more, visit Thailandinsider.com or connect with TAT on social media @Thailandinsider.