#Japan #Tokyo #Charity Event #MASH PARK #Jamie Kay

MASH PARK PROJECT 2024: A Weekend of Fun and Charity

The MASH PARK PROJECT 2024 is set to take place on November 7th and 8th, 2025, at the headquarters of MASH Holdings in Chiyoda, Tokyo. This marks the ninth edition of the interactive charity event, focused on delivering happiness to children. With a stunning lineup of workshops, food stalls, and amazing performances, this event is designed for both the young and the young-at-heart, offering a unique experience for families and friends to enjoy together.

The primary goal of the event is to collect proceeds to contribute towards the construction of parks in areas affected by disasters, fulfilling our mission: 'To deliver the brightest smiles to children.' Initiated following the Great East Japan Earthquake, the project aims to spread joy through various engaging activities. Attendees can look forward to mouth-watering food options, trendy fashion and cosmetic sales, exciting live acts, and a host of workshops tailored for participants of all ages.

Workshop Sneak Peek!

The project is committed to providing hands-on experiences for children and adults alike. A variety of workshops are available, encouraging creativity and ingenuity through tactile and sensory engagement. Here’s a preview of some workshops you can enjoy:

Sustainable Charity Coins

This year introduces the Charity Coin, exclusive to the event venue. Made from 100% upcycled materials sourced from used bottle caps, every purchase of these coins goes entirely toward charity.

• - Price: 500 yen for a set of 5 coins (tax included)
• - Usage: Present the required number of coins to participate in workshops.

A Special Festival: MASH Beauty Lab Presents

Immerse yourself in a traditional festival atmosphere with workshops showcasing products from Cosme Kitchen and Biople. Enjoy fun activities such as:

• - Capsule Toy Fishing: A surprise every time you fish! Find delicious, healthy snacks hidden within.
• - Ring Toss Challenge: Test your luck and skills to win popular shampoo and conditioner samples.
• - Drink Refreshment Station: Play and cool down with a refreshing drink of your choice!
• - Participation: Each activity requires 1 Charity Coin.

JAMIE KAY Sustainability Workshop

Join New Zealand's well-loved organic children’s clothing brand, JAMIE KAY, for a workshop focused on the reuse of fabric scraps. Participants will create unique art pieces, turning leftover materials into beautiful mini wreaths and organic pouches.

• - Participation: 1 Charity Coin.

Makeup Fun for Kids

Let your little ones experience the joy of makeup with a professional makeup artist from MASH Beauty Lab. Using natural cosmetics, children can elevate their looks a notch for an unforgettable day.

• - Participation: Free of charge.

Colorful Playing Area

Young visitors can dive into a vibrant zone filled with wooden toys and beeswax crayons, stimulating creativity in an unstructured play environment.

• - Participation: Free of charge.

Meet Sesame Street Characters

Join Elmo, Cookie Monster, and Abby as they greet visitors on both days. Capture special moments with them!

• - Participation: Free of charge.

Masking Tape Art Workshop

On November 7th and 8th, join artist Koichi Nishimura for a fun session creating original monsters using masking tape. All participants can take home their unique artwork on a clear tote bag or framed decoration.

• - Participation: Free, first come first served.

Event Details

• - Dates: November 7th, 2025, 1:00 PM - 7:00 PM; November 8th, 2025, 11:00 AM - 6:00 PM
• - Location: MASH Holdings, 1st-3rd Floor, 5-7-1 Kojimachi, Chiyoda, Tokyo
• - Entry Fee: A charity pass will be available for 800 yen (tax included) from September 17, 2025.
• - Website: More information can be found at MASH Group Official Site.

The MASH PARK PROJECT continues to thrive, having raised over 111 million yen for charity since its inception. Your participation can help create more parks for children in need, making this event a meaningful experience for all participants. Join us in our mission to bring smiles to children while enjoying an exciting weekend of fun!