Crunch Fitness Opens New Premier Gym Facility in Lexington, Kentucky

Crunch Fitness Launches New Location in Lexington, Kentucky



Crunch Fitness has proudly announced the debut of its new facility in Lexington, Kentucky. This state-of-the-art gym, which embodies a significant investment of $5 million, spans an impressive 40,000 square feet and is set to welcome its first members in Winter 2025. Located at 125 East Reynolds Road in the former Joann's building, Crunch Lexington is designed to offer a fresh and vibrant fitness option for the community.

At Crunch Lexington, fitness is blended with entertainment in a unique approach that transforms regular workouts into enjoyable experiences. The gym will feature a comprehensive array of cardio and strength training equipment, including a power half-hour circuit training section as well as personal training services. Additionally, members can benefit from specialized group fitness classes, an invigorating Ride cycling studio, and an innovative HIITZONETM training area equipped with indoor turf. For those looking for relaxation, the facility will also include tanning services, HydroMassage® beds, and full-service locker rooms with showers and sauna facilities.

The franchisee, Fitness Ventures LLC, operates multiple Crunch Fitness locations across the United States, and Crunch Lexington marks the 5th location in Kentucky and the 75th nationwide for this expanding brand. Fitness Ventures has ambitions for future growth, with plans to launch at least 10 more locations in the upcoming year.

Brian Hibbard, the CEO of Fitness Ventures LLC, emphasized the brand’s inclusive nature: "We are thrilled to introduce the Crunch brand to Lexington. Crunch is designed to cater to everyone—whether you are a fitness novice or an experienced athlete. With a high-energy, fun environment and memberships starting at just $9.99 per month, we have options that will meet everyone’s fitness goals and budget."

Recognized for the second consecutive year as the top brand in the fitness category and ranked #32 overall in the esteemed Entrepreneur Franchise 500®, Crunch Fitness continues to distinguish itself with innovative offerings and an unwavering commitment to member satisfaction. The franchise's reputation for creating unique programming and engaging group fitness classes has cemented its status as a leader in the industry.

For potential members eager to get started, details regarding membership options are readily available on the official Crunch Lexington website. The first 500 individuals to secure their membership will enjoy exclusive benefits including just $1 down, a free month of workouts, a complimentary t-shirt, and discounts on small group and personal training sessions.

In addition to serving the community, Crunch Lexington is actively seeking new team members who share a passion for fitness, wellness, relaxation, and recovery. The gym aims to be not just the best place to work out but also the premier workplace for its staff. Interested candidates may apply through CrunchLexington.com.

About Crunch


Crunch Fitness is recognized for its unique approach to working out, merging fitness with fun in a comfortable environment that promotes acceptance and motivation. With a philosophy encapsulated in 'No Judgments,' Crunch serves a diverse fitness community catering to various goals and workout styles. Headquartered in New York City, Crunch has expanded to serve over 3 million members through more than 500 locations globally, including the United States, Australia, Canada, and beyond. With a commitment to ongoing growth and excellence, Crunch is rapidly making its mark on the fitness landscape.

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