#United States #Choice Hotels #Georgetown #Everhome Suites #Georgetown Texas

Choice Hotels' Milestone in Extended Stay Growth

In a significant move, Choice Hotels International, Inc. (NYSE: CHH), a leading player in the hotel industry, has proudly opened its 30th Everhome Suites® hotel located in Georgetown, Texas. This milestone is not just a number; it reflects the company's strong commitment and impressive achievements in the booming extended stay segment. With its origins traced back to 2022, the Everhome Suites brand has swiftly captured a prominent spot, showcasing Choice Hotels' ability to expand efficiently and deliver value to both franchise owners and guests alike.

The Georgetown hotel marks a pivotal point in the landscape of extended stay accommodations, as nearly 50% of all new economy and midscale extended stay constructions currently in the United States are affiliated with the Choice Hotels network. This accomplishment is underscored by a consistent double-digit growth in extended-stay room availability over eleven consecutive quarters.

Georgetown: An Ideal Location

The choice of Georgetown for this new hotel is a strategic one. Situated just outside of Austin, the area is bustling with corporate and project-based demands from major employers like Dell Technologies and Whole Foods Market, along with a flourishing manufacturing sector driven by large-scale developments. This positions the Everhome Suites perfectly to cater to a growing number of extended-stay guests.

In addition to corporate travelers, guests will find numerous recreational opportunities in close proximity, such as the scenic Inner Space Cavern, Blue Hole Park, and Lake Georgetown, enhancing the appeal of this extended stay option.

Matt McElhare, Vice President and Extended Stay Segment Lead at Choice Hotels, expressed that the opening goes beyond just marking a brand milestone. He states, “This is a demonstration of our leadership in the extended stay category and our knack for thriving in a competitive space. As the demand for long-term stays continues to grow, our operational platform is designed to evolve, ensuring that franchise owners can seize opportunities and offer sustainable results.”

A Wave of Growth

The inauguration of the Georgetown location is part of a broader trend of expansion for Choice Hotels. Recent openings in places like Panama City Beach, Florida, and Stockbridge, Georgia serve to further exemplify the brand's growing footprint across the nation. With eight additional Everhome Suites currently under construction and another 40 in development as of Q1 2026, the brand's expansion reflects the company's strategic focus on well-designed accommodations that meet the needs of long-stay travelers.

Everhome Suites aims to offer a unique experience tailored for guests who prefer the comforts of home while away. The newly redesigned hotel features spacious suites with fully equipped kitchens and contemporary decor, positioned to deliver a midscale extended-stay experience that merges the familiarity of residential living with the consistency of hotel hospitality.

Each property is designed with ample amenities to cater to longer-term guests, such as spa-style bathrooms, versatile workspaces, and large closets. Public spaces boast contemporary designs where guests can unwind, while 24/7 fitness centers equipped with Peloton bikes and convenient laundry facilities cater to those maintaining their home routine on the go.

Conclusion

Choice Hotels continues to solidify its standing as a leader in the extended stay segment, driven by years of investment in developing a robust operational framework. As customer preferences evolve, the brand remains committed to delivering quality accommodations across its portfolio, ensuring a variety of options and experiences to meet guest demands.

For those interested in exploring development opportunities with Everhome Suites, further information can be found on www.choicehotels.com/everhome-suites.

With a growing portfolio that includes over 7,500 hotels spanning 51 countries and territories, Choice Hotels International demonstrates a continual focus on meeting traveler needs, a hallmark that positions the company for sustained success in a fluctuating market.

About Choice Hotels

Choice Hotels International, Inc. stands among the world’s largest lodging franchisors, encompassing over 650,000 rooms through its robust network. This success is driven by 22 distinctive brands, including economy, midscale, extended stay, and upper upscale properties. Their award-winning rewards program, Choice Privileges®, allows members to earn rewards seamlessly, illustrating the company's commitment to providing value and enhancing guest experiences across the board.