Taiwan's Popular Fashion Brand QUEEN SHOP Hits Tokyo with Limited-time Event

QUEEN SHOP Makes its Tokyo Debut

Taiwan's well-loved apparel brand, QUEEN SHOP, has officially arrived in Tokyo, captivating fashion enthusiasts with its vibrant blend of Taiwanese culture. Located at Yurakucho Marui from June 18 to July 3, 2023, this limited-time event titled 'Hello Taiwan' invites visitors to experience the essence of Taiwan without leaving the city.

As you step into the event, you'll be surrounded by a unique assortment of fashion items and accessories inspired by Taiwan’s street food culture. The brand effectively marries traditional flavors with creative designs, offering a fresh and trendy style that resonates with many. The fun and vibrant spirit of Taiwanese culture permeates each piece, encapsulating the 'Taiwanese Spirit' that QUEEN SHOP wishes to convey.

About QUEEN SHOP

Founded 19 years ago, QUEEN SHOP has established itself as a leading fashion brand in Taiwan, with 48 stores operating across the island. Known for its dynamic identity, 'Wear what you love and become who you want to be,' the brand pushes the boundaries of fashion by introducing 80 to 100 new items weekly through its official website and online shop. With an impressive member base of 1.8 million, QUEEN SHOP has become a staple brand in Taiwanese fashion.

In addition to its main line of women’s clothing, the brand also features various series including:

- Lady Series: Fashion for mature women, emphasizing femininity and confidence.
- Outdoor Series: A blend of functionality and comfort for everyday style.
- Men Series: Fashion that allows men to express their style and quality freely.

This inclusivity enables everyone, regardless of gender or age, to enjoy fashion and express their individuality.

QUEEN SHOP Meets Local Taiwanese Cuisine

No discussion of Taiwanese culture is complete without mentioning its delicious street food! QUEEN SHOP has collaborated with innovative local food vendors to offer a selection of unique food-themed apparel and goods. This collaboration blends nostalgic flavors with imaginative twists, highlighting the delightful Taiwanese Taste. For those who adore Taiwanese cuisine, this is an opportunity not to be missed. Together, let’s express the 'Taiwanese Spirit!'

Expect a lineup of special collaboration products featuring local culinary delights, including:

- Erhu Chicken Steak: A renowned fried chicken vendor.
- Yushiren Cake: Famous for their castella-style cakes.
- BenGuan Tofu Fa: Popular for their traditional tofu desserts.
- Chunfa Lu Rou Fan: A well-known Taiwanese rice dish restaurant.

Opening Campaign

To celebrate this exciting launch, QUEEN SHOP is offering exclusive opening discounts:

- 5% off on one item purchased.
- 12% off on two or more items.
- 1,000 yen off for every 15,000 yen spent, with no limit on usage!

Additionally, visitors who share their experience on Instagram while tagging @queenshoplife_jp will receive a 2-in-1 Leather-like Magnet Phone Stand as a special in-store gift.

Explore the 'Hello Taiwan' Event

This limited-time 'Hello Taiwan' event is the perfect opportunity for anyone wishing to immerse themselves in Taiwanese culture without traveling to Taiwan. With popular local products and delicious food options available at your fingertips, why not take this opportunity to explore and embrace the wonders of Taiwanese culture? The QUEEN SHOP team eagerly awaits your visit at Yurakucho Marui's 1F event space from 11 AM to 8 PM, with the final day concluding at 6 PM.

Join us and enjoy a unique shopping experience that promises to transport you to Taiwan today!