Anua Launches Next-Gen Vitamin 10 Pore Strix Serum for Flawless Skin

Anua Introduces Innovative Vitamin 10 Pore Strix Serum

Anua, a globally recognized skincare brand under The Founders JAPAN based in Tokyo, has announced the upcoming launch of its new Vitamin 10 Pore Strix Serum. Set to debut on July 14, 2025, this serum is specifically designed to address common skin concerns such as dullness and visible pores. It is currently available for pre-order on Qoo10, a popular online shopping platform.

A Focus on Vitamin C

Anua's representatives express that the introduction of this serum is a strategic move to solidify the brand's position in the Japanese market. Leveraging the high recognition and reliability of Vitamin C, which is favored by consumers in Japan, Anua aims to meet the rising demand for Vitamin C skincare products during the summer months. This launch is an effort to align closely with the needs of Japanese consumers while enhancing the long-term value of the Anua brand.

Product Highlights

The Vitamin 10 Pore Strix Serum combines a potent mix of ingredients to deliver bright and radiant skin. It features:

- ANUA VITA 10: Contains 5% pure Vitamin C (Ascorbic Acid) and three Vitamin derivatives, totaling 5%, to enhance skin clarity.
- Vitamin Synergy Ingredients: Incorporates 3000 ppm of Glutathione and Niacinamide, further improving skin texture.
- Pore Tightening Support: Thanks to Anua's proprietary ANUA PORESTRIX™, this serum helps to minimize the appearance of enlarged pores.
- Gentle Formula: Includes Ceramide and Panthenol to ensure a soothing application, addressing any irritation or dryness commonly associated with Vitamin-enriched products.

Specifically recommended for individuals in their 20s to 40s who are concerned about dryness causing dull skin and enlarged pores, this product aims to deliver effective results while prioritizing comfort.

Pricing and Availability

- Product Name: Vitamin 10 Pore Strix Serum
- Volume: 20mL
- Price: Online price set at ¥2,800 (including tax), while the offline price is ¥2,580 (including tax).
- Launch Date: July 14, 2025

For those eager to try this new serum, it is currently available for pre-order on Qoo10. Be sure to check out the product page here: Qoo10 Product Page.

About Anua

Anua embraces the philosophy of “Gentle yet Strong,” crafting its products with a focus on quality ingredients and a deep commitment to customer feedback. The brand boasts a diverse range from natural ingredient lines to the innovative Derma Line. Emerging in April 2019 in South Korea, Anua has rapidly gained popularity, expanding into over 160 countries, including North America and Europe, making a name for itself as a beloved global skincare brand.

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