#London #United Kingdom #NFP #Ground Control #Clay GBP

NFP's Ground Control Makes International Move into the UK with Clay GBP Acquisition

In a significant expansion, NFP, a company within Aon, has announced that its Ground Control Business Management division will move into the United Kingdom. This strategic growth comes through the acquisition of Clay GBP, Ltd., a well-respected business management firm based in the UK. With this move, NFP aims to broaden its range of specialized services catering to high-net-worth individuals and professionals in the entertainment sector.

Ground Control has long been dedicated to managing the financial and business needs of entertainers, athletes, and high-profile industry personnel. By integrating Clay GBP into its operations, Ground Control is set to enhance its service offerings, particularly in accounting and tax expertise. This acquisition supports the firm’s mission to address the growing global needs of its clients.

The acquisition was facilitated by long-standing cooperation between NFP’s Ground Control and Clay GBP, which has been serving clients since its foundation in 2014. Clay GBP has carved a niche in providing comprehensive business management consultancy, with a focus on accounting, taxation, and personalized advice. The firm mainly serves high-net-worth clients in sectors such as sports, media, and entertainment, offering an array of services that include bookkeeping, bill payment, tax preparation, and coordinating estate planning and wealth management services.

Richard Smethurst, Nick Parkinson, Bhavini Ratan, Ian Bailey, James Plumbly, Jasdeep Sami, and Philip Hampson, the partners at Clay GBP, will join Ground Control as managing directors. They will report directly to Chris Bucci, CEO of Ground Control. Smethurst and Parkinson expressed their enthusiasm for joining NFP, stating that the collaboration would leverage NFP’s extensive expertise across various domains, further enhancing the quality of client service in the UK market.

Bucci commented, "After years of partnering with Clay GBP, we are thrilled to welcome their team to NFP. The addition of Clay GBP's expertise strengthens our ability to provide exceptional service to our clients as they navigate the complexities of international business management. Our aligned missions focused on building trust and understanding will help us benefit existing clients and the industry at large."

NFP operates as a consultative advisory firm that provides innovative solutions to address key workforce, risk, and wealth management challenges for companies and individuals alike. The company's expansion into the UK with Ground Control underscores its commitment to creating a diverse portfolio of services that can cater to international needs.

With a solid reputation in North America, NFP finds itself well-positioned to permeate the UK market and provide a US-style approach to business management services, which blends efficiency with personal touch. The collaboration promises to set high benchmarks in the consultation and business management services industry and allows clients to benefit from an expanded range of services and expertise.

This merger reflects the growing trend of international partnerships in the business management sector, emphasizing the importance of tailored services that align closely with client preferences and financial intricacies across different markets.

As NFP continues to strengthen its global footprint, this acquisition exemplifies a forward-thinking approach to business management, merging local expertise with a broader vision to support high-net-worth individuals effectively.

Through the integration of Clay GBP, NFP's Ground Control is poised to make significant strides in establishing a comprehensive service base that meets the demands of a diverse clientele in the UK, enhancing both operational efficiency and trust within the financial services industry.