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Epson Unveils SureColor F370 and New Cotton Primer Solution

Epson, a leader in printing technology, continues to innovate in the realm of personalized product customization. At the recent PRINTING United Expo, held in Las Vegas, the company introduced its latest offerings: the SureColor F370, a new compact dye-sublimation printer, and the Sublimation Primer for Cotton. These advancements aim to empower creators and small businesses by streamlining their ability to personalize various products using dye-sublimation processes.

Meeting the Rising Demand for Personalization

As the market for personalized and on-demand products continues to flourish, Epson has recognized the need for solutions that cater to both established businesses and emerging creators. The SureColor F370 is designed specifically for high-quality dye-sublimation printing, making it accessible even for those who are new to this technology. The printer's compact design and user-friendly interface allow users to quickly set it up and start producing stunning personalized products with minimal delay.

Features That Stand Out

The SureColor F370 boasts an impressive 13" x 19" printing capability, enabling users to create a wide range of customized items, from apparel and home décor to promotional materials. Its auto-switching 150-sheet cassette and a dedicated tray for larger prints ensure continuous productivity, crucial for small businesses with growing demands.

Key Features Include:

• - Wireless Printing Options: Users can print directly from any device via USB, Wi-Fi Direct®, or mobile printing, simplifying the workflow and enhancing flexibility.
• - Genuine Epson Inks: The printer utilizes only genuine Epson inks, ensuring vibrant, long-lasting colors while keeping printing costs manageable.
• - User-Friendly Experience: An intuitive guided setup with a responsive touchscreen makes it easy for anyone to produce professional-quality results right out of the box.
• - Compact Size: Designed to fit in tight spaces, the SureColor F370 can easily be integrated into home studios or small business environments.
• - Optimized Transfer Paper Modes: The printer is equipped with settings that optimize prints for fabrics and hard surfaces to achieve the best results.

Expanding Opportunities with Cotton

In conjunction with the SureColor F370, Epson also introduced the Sublimation Primer for Cotton. This innovative liquid solution allows users to apply dye-sublimation techniques to white or light-colored cotton garments, a significant expansion beyond the typical polyester-focused applications. With this development, creators have the opportunity to diversify their product lines, exploring new markets and creating custom cotton items without shifting to new technologies.

Together, the combination of the SureColor F370 and the Sublimation Primer opens up a world of possibilities for personalized merchandise. Businesses can now capitalize on the growing demand for unique fabric products without the complications of traditional printing methods.

Availability and Further Information

Epson’s latest products, the SureColor F370 and Sublimation Primer for Cotton, are on display at the PRINTING United Expo, running from September 23-25, 2026. Both will be available for purchase starting in November 2026, priced at $999 and $149.95 respectively.

For further details about the SureColor F370 and the diverse range of Epson's printing solutions, users can visit Epson's website. This commitment to innovation solidifies Epson's role as a cornerstone in the customization printing industry, paving the way for creativity and growth among its users.