IPG Expands OTT Link Coverage for G-Guide
The rapidly evolving world of television viewing has taken another significant leap forward with the latest upgrade by IPG (Internet Programming Group), a leading company in electronic program guide (EPG) services. On June 19, 2025, IPG has announced the expansion of its OTT link coverage for the G-Guide, making it easier for viewers to access streaming content directly from the program's detailed pages.
Enhanced Accessibility to Viewing Content
The newly enhanced G-Guide service now allows users to connect directly from the detailed pages of currently airing or future programming to recently concluded streaming content. Previously, viewers had to navigate through the 'past' program listings to catch up on missed shows. With the new update, accessing previous episodes becomes significantly more convenient, seamlessly integrating real-time information about ongoing and upcoming broadcasts.
This means that after engaging with the details of trending serial dramas or animations, viewers can swiftly revisit the previous episodes simply by clicking on the designated OTT links featured in the program listings. This functionality ensures that no relevant content gets overlooked, making the viewing experience more fluid and enjoyable.
Key Features of the New OTT Links
1.
Immediate Access to Recent Broadcasts: Users can access content that aired just before their current viewing session, enhancing subsequent viewing experiences.
2.
Integration with Current and Future Shows: The update allows navigation from live shows and programs scheduled for upcoming broadcasts directly to their respective archives.
3.
User-friendly Navigation: By simplifying the process of catching up on shows, the G-Guide is poised to increase viewer satisfaction and engagement.
While the new feature works seamlessly for re-runs of shows that have already aired their final episodes, it also provides links to previous episodes from within the same season. For standalone films or series that concluded with a single episode, links will only appear in the 'past program guide' if a catch-up streaming option is available.
Future Developments
In addition to the website-based enhancements, IPG plans to implement similar updates to its mobile application,