NAGASE's DENAGREEN®: Pioneering Sustainability in Feminine Care
In an exciting development for the world of eco-friendly products, NAGASE has unveiled its innovative starch-based superabsorbent material, DENAGREEN®. This groundbreaking material has been officially adopted by VVV Corporation for their feminine health brand, limerime, in the upcoming launch of their daily pads, set to hit the market on June 4, 2026.
The Vision Behind DENAGREEN®
At the heart of this collaboration is a shared commitment to sustainability. DENAGREEN® is crafted from environmentally-friendly starch and boasts natural biodegradability, making it a leader in eco-conscious material solutions. Traditional absorbent materials often struggle with absorption efficiency, but DENAGREEN® has proven to match, if not exceed, the performance of petroleum-based alternatives. NAGASE's goal with this innovation is to contribute to reducing CO2 emissions and addressing global challenges through sustainable product offerings.
Why limerime Chose DENAGREEN®
VVV's decision to incorporate DENAGREEN® into their limerime daily pads underscores their commitment to producing environmental-friendly hygiene products for women, particularly highlighting support for those experiencing pre- and postnatal stages, as well as women approaching menopause. The exceptional absorption capabilities of DENAGREEN® placed it as a top choice, marking it as the first natural absorbent material within the brand. By choosing this biodegradable alternative, VVV also aims to lessen the environmental impact commonly associated with waste disposal practices, especially in regions where landfill methods are predominant.
NAGASE’s dedication to finding solutions for both material challenges and societal issues remains unwavering, with a focus on enhancing the well-being of individuals and the planet. With products like DENAGREEN®, NAGASE is paving the way for more conscious decisions in the hygiene industry.
Product Details for DENAGREEN®-Enabled Daily Pads
- - Product Name: limerime Daily Pad
- - Release Date: June 4, 2026
- - Main Materials: Bamboo fiber for the surface and the high-absorbent starch-derived DENAGREEN® for absorption.
For more information about limerime's new product launch, you can visit their official page:
limerime website.
A Commitment to the Future
NAGASE's mission extends beyond creating innovative materials; it aims to reshape the landscape of consumer products through sustainability. With DENAGREEN®, they're not only offering an alternative to conventional materials but are also influencing a broader movement towards eco-friendly options in personal and household care products. As the launch date approaches, the anticipation for this new line from VVV is building, and many await the chance to make more environmentally responsible choices in their daily lives.
About the Companies
NAGASE Corporation is a major player in the chemical and polymer industries, engaged in the import, export, and domestic sale of chemicals, synthetic resins, electronic materials, cosmetics, and health foods, among others. Based in Chiyoda, Tokyo, they continue to push the boundaries of innovation.
Nagase Chemtecs Corporation, headquartered in Osaka, focuses on high-performance resins and chemicals, providing materials for various applications including electronics, demonstrating a strong commitment to sustainability through advanced materials.
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