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Beats Unveils the Powerbeats Fit

Beats has officially announced the launch of its latest model, Powerbeats Fit. Positioned as the successor to the Beats Fit Pro, this new addition enhances the beloved Powerbeats product line, known for its exceptional athletic performance. Available for pre-order from today, the Powerbeats Fit will be released on October 2 at Apple Stores and authorized retailers.

Key Features

The Powerbeats Fit comes in four vibrant colors: Jet Black, Gravel Grey, Spark Orange, and Power Pink, with a retail price of 32,800 yen. The design boasts a 20% improvement in wingtip flexibility and a 17% reduction in the size of the charging case, making it more portable while maintaining durability and comfort. Its stability is comparable to the Powerbeats Pro 2 ear hooks, providing a snug fit for any workout.

Oliver Schusser, Vice President of Music, Sports, and Beats at Apple, stated, “Powerbeats Fit transforms the former Beats Fit Pro into a dedicated model for athletics, clearly differentiating it in the Powerbeats lineup alongside the Pro model. It elevates comfort, durability, and portability to the next level, embodying what Powerbeats is all about.”

Innovative Design and Fit

Inspired by years of research, the new wingtip design perfectly molds to various ear shapes. Simply placing them over the ear provides all-day comfort and stability associated with Powerbeats.

With an IPX4 water and sweat resistance rating, the Powerbeats Fit is ready for intense workouts, rain or shine. To accommodate various ear sizes, it includes four different ear tip sizes: XS, S, M, and L.

Exceptional Sound Performance

The earbud’s ergonomic design integrates a unique acoustic platform with specialized drivers, delivering a balanced and powerful Beats sound across the audio spectrum. Powerbeats Fit also supports personalized dynamic head tracking, enhancing your experience while enjoying music, movies, and games.

Another highlight is the adaptive equalization, which adjusts sound based on earbud fit and seal, using advanced microphones to measure sound reaching the user’s ears.

When focus is essential, the advanced Active Noise Cancelling (ANC) effectively blocks unwanted noise, while the ambient sound mode allows users to stay aware of their surroundings.

Connectivity and Control

Equipped with class-leading Class 1 Bluetooth® technology, the Powerbeats Fit enables seamless calls and Dolby Atmos spatial audio for FaceTime and can invoke Siri easily. The inclusion of the Apple H1 chip allows iOS users to enjoy automatic device switching, audio sharing, hands-free Siri control, and more, while Android users can benefit from easy pairing, customizable controls, battery level display, and optimal ear tip size detection through the Beats app.

On-device controls allow users to manipulate music, adjust volume, switch listening modes, answer calls, and interact with their voice assistant effortlessly.

Battery Life

With the included charging case, the Powerbeats Fit offers an impressive 30 hours of playback time. Each earbud can provide up to 7 hours on a single charge, and thanks to the Fast Fuel feature, just 5 minutes of charging gives an hour’s worth of listening time.

Eco-Friendly Design

The packaging of the Powerbeats Fit incorporates 100% wood fibers from sustainably managed forests, crafted with recycled materials, showcasing their commitment to environmental responsibility.

Availability and Pricing

The Powerbeats Fit is available in four stunning colors with a price tag of 32,800 yen. Pre-orders begin today on apple.com, with delivery starting on October 2 in Apple Stores and authorized retailers.

About Beats

Founded in 2006 by Dr. Dre and Jimmy Iovine, Beats has been a leader in audio innovation, delivering premium headphones, earbuds, and speakers that redefine sound entertainment. Since becoming part of the Apple family in July 2014, Beats continues to share its passion for music and vibrant sound with audiophiles worldwide from the realms of recording studios to personal listening experiences.

For customers seeking assistance regarding products:
Apple Store Call Center
Phone: 0120-993-993