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Casio Celebrates the Legacy of the DW-6900 with a New G-SHOCK Collection

On January 28, 2025, Casio Computer Co., Ltd. unveiled an exciting addition to its renowned G-SHOCK lineup—the DW-6900TR watches. This new collection pays homage to the iconic DW-6900 series, which originally debuted 30 years ago. Not only does it celebrate the longevity of these timepieces, but it also reconnects with the vibrant 1990s through its nostalgic color palette.

The DW-6900TR watches are a reinterpretation of the beloved DW-6900H model, the first to introduce colors beyond black. The anniversary collection features three striking shades: black, red, and yellow. These colors not only represent the original variants but also evoke a sense of nostalgia that resonates with fans of the G-SHOCK brand. Each timepiece is equipped with a unique feature—the LCD screen displays the words "SINCE 1995" when the backlight is activated, signifying its rich history and enduring legacy.

Design Features

The new G-SHOCK models maintain the popular round design that fans have come to love. The front button has been enhanced with a metal finish that reflects light, giving it a sleek appearance while emphasizing the iconic “G” logo. To commemorate this special anniversary, the case back of each watch is adorned with 30 engraved stars, celebrating the brand's legacy over the decades.

In line with modern sustainability practices, the DW-6900TR series is constructed with bio-based resin for the bezel and band. This environmentally friendly material not only contributes to the reduction of ecological impact but also maintains the durability and resistance that G-SHOCK watches are known for.

Packaging and Presentation

The packaging of the DW-6900TR collection is another thoughtful design aspect that echoes the watches' iconic status. It features the classic “G” logo along with the vibrant colors used in the collection, making it a fitting presentation for this commemorative series. This attention to detail reinforces Casio’s commitment to providing not just a timepiece, but a collectible item that is steeped in history.

Casio's Vision

Casio's purpose, emphasized in their brand philosophy, is “Through the power to put wonder at hand, bring new levels of joy to lives one by one.” The G-SHOCK lineup epitomizes this vision by defying traditional wristwatch design laws. The DW-6900 is particularly notable, having served as the foundation for over 100 collaborations with a variety of brands and artists, pushing the boundaries of creativity and innovation.

As we celebrate the 30th anniversary of the G-SHOCK DW-6900, it's clear that this collection is more than just a tribute to the past; it represents a bridging of two eras—where nostalgia meets modernity, and where environmental consciousness aligns with cutting-edge design.

With the launch of the DW-6900TR series, Casio not only commemorates a significant milestone but reaffirms its position as a leader in watch innovation. Collectors and G-SHOCK enthusiasts alike can expect to see these watches making a bold statement both on the wrist and in the history of timekeeping.