New Biore Body Wash TV Commercial Starring Ryoko Shinohara and Kanna Hashimoto
Kao Corporation's skincare brand, Biore, is set to launch its latest TV commercial for Biore The Body Tonoihada. The new ad, titled "Mizu Tsuyu no Veil" (the Veil of Water and Glow), will start airing across Japan on October 6, 2025. Alongside the TV ad, a new web video titled "Aki Fuyu mo Tonoihada" (Autumn-Winter Skin) will also premiere on the official Kao YouTube channel.
In the new TV commercial, actors Ryoko Shinohara and Kanna Hashimoto demonstrate the remarkable effects of using Biore The Body Tonoihada. The product claims to simultaneously tackle dryness and greasiness with its innovative Water Glow Veil (Mizu Tsuyu no Veil). Viewers are encouraged to pay attention to Shinohara's astonished reaction and Hashimoto's confident demeanor as they highlight the product's benefits.
About the New TV Commercial
The commercial begins with Shinohara expressing her surprise at no longer feeling dry and greasy. Hashimoto steps in to say, "I wash with Biore Tonoihada!" and hands her the product. This body wash aims to alleviate both dryness and greasiness with just a simple wash. The unique Water Glow Veil, which appears after rinsing, is explained as a barrier that prevents dryness while controlling greasiness. The ad brilliantly captures how the skin transforms using just one bottle of Biore The Body Tonoihada in a 30-second segment called "Mizu Tsuyu no Veil."
Note: The Water Glow is a physical effect of the Hydration Veil.
Commercial Details
- - Title: Mizu Tsuyu no Veil
- - Starring: Ryoko Shinohara and Kanna Hashimoto
- - Launch Date: October 6, 2025
- - Broadcast Area: Nationwide (excluding certain areas)
- - Link to Video: Mizu Tsuyu no Veil
About the Stars
Ryoko Shinohara
Born on August 13, 1973, in Gunma Prefecture, Ryoko Shinohara first gained fame as part of the music duo "Shinohara Ryoko with t. komuro" in 1994. Her hit song achieved double million sales, a remarkable feat for a female solo artist. Following her singing career, she established herself as a prominent actress, featuring in popular dramas like “Boku no Mahōtsukai,” “At Home Dad,” and “Haken no Hinkaku.” Notably, her role in the 2006 drama “Unfair” led to several adaptations, including a movie series. In 2018, Shinohara starred in acclaimed films like “Kita no Sakura Mori” and received multiple awards, including Best Actress at the 43rd Hochi Film Awards. Recently, she has appeared in significant roles in popular series and films, showcasing her versatile talent.
Kanna Hashimoto
Born in 1999, Kanna Hashimoto made her film debut in Hiroshi Kurosawa's 2011 movie "Kiseki." Since then, she has been featured in countless commercials and television programs. Her breakthrough role came in 2016 when she starred in "Sailor Suit and Machine Gun -Graduation-" which earned her the New Actor Award at the 40th Japan Academy Prize. Kanna also ventured into music with the film's theme song and gained recognition for her stage performance in “Spirited Away,” portraying the lead, Chihiro. Additionally, she has served as a host for the NHK Kouhaku Uta Gassen for three consecutive years. Looking ahead, she will play a lead role in the upcoming NHK series "Omusubi" and will star in the show "Takaoo Amakusa's Detective Card" in 2025.
Product Overview
Biore The Body Tonoihada is a body wash designed to tackle the problem of mixed skin conditions commonly found in fluctuating humidity. Its Water Glow formula is engineered to prevent dryness while controlling greasiness.
- - Innovative Formula: This product boasts Kao's unique cleansing ingredients targeted for mixed skin conditions, affirming its claim as a world-first offering.
- - Gentle Care: It focuses on maintaining the skin's essential moisture barrier while effectively cleansing unwanted oils.
- - Environmental Consideration: Utilizing recycled plastics in its packaging and organic ingredients for some fragrances, Biore The Body Tonoihada also comes in two scent variations to suit different preferences.
The product is set for nationwide release on April 12, 2025, with further details available on the Biore brand site:
Biore Tonoihada