Mila-bo's Digital Transformation in Postpartum Care
Mila-bo Inc., based in Chiyoda, Tokyo, is set to revolutionize postpartum care in the Bunkyo region through its new digital coupon services, the 'mila-e Coupon' and 'mila-e Application.' Effective from September 1, 2025, this initiative aims to enhance the support system for mothers and their newborns, ensuring their well-being during what can be a challenging period.
Addressing the Challenges of Postpartum Care
In Bunkyo, the local government has implemented a comprehensive postpartum care program. This initiative features three approaches: accommodation-based short stays, day service salons, and midwife visiting consultations. While these services provide essential support for mothers, challenges remain in how they are managed.
Previously, mothers received paper-based 'Utilization Notification Documents' to manage their visit frequency and access to services. This required them to keep track of physical notifications, which posed a risk of loss or misplacement, reducing convenience. Additionally, local government staff faced inefficiencies related to printing and mailing notifications, leading to delays in tracking service utilization.
To overcome these hurdles, Mila-bo's digital services will allow mothers to receive and manage their coupons online. The incorporation of a streamlined digital coupon system will not only simplify the access process for users but also reduce administrative burdens on local staff.
Benefits of the 'mila-e Coupon'
With the adoption of the 'mila-e Coupon' and 'mila-e Application,' users can easily receive and manage their digital coupons through their smartphones. In postpartum care facilities, staff will simply scan QR codes to validate the use of the coupons, enhancing convenience and reducing paperwork. Furthermore, local personnel will gain access to real-time tracking of service utilization without the need for additional printing or mailing. This transition represents a significant improvement in operational efficiency and service delivery for the community.
Target Services and Eligibility
The postpartum care services covered include:
- - Accommodation-based short stays
- - Day service salons
- - Midwife visiting consultations
Eligible participants must be registered residents of Bunkyo, specifically new mothers and their babies. Registration for coupon usage begins at the eighth month of pregnancy.
How to Access the Coupons
To obtain the 'mila-e Coupon,' users must first register on the 'mila-e Application.' Once logged in and their application for coupon issuance is approved, they will receive an email with a URL to access their coupons. This streamlined approach not only adds convenience but also ensures that mothers can monitor their coupon usage in real-time.
Participating Facilities
The 'mila-e Coupon' can be utilized at various local facilities:
Accommodation-based Short Stays:
- - Tohto Bunkyo Hospital
- - Yachiyo Midwifery Clinic
- - Aiiku Postpartum Care Parenting Station
- - St. Luke's Maternity Care Home
- - Tokyo Metropolitan Otsuka Hospital
- - Seibo Hospital
- - National Center for Global Health and Medicine
- - Swan Ladies Clinic
Day Service Salons:
- - Yachiyo Midwifery Clinic
- - St. Luke's Maternity Care Home
- - Tokyo Metropolitan Otsuka Hospital
- - Seibo Hospital
- - Swan Ladies Clinic
Midwife Visiting Consultations:
- - Yachiyo Midwifery Clinic
Supporting the Community
For residents of Bunkyo and healthcare providers seeking assistance, inquiries can be directed to the Bunkyo Health Services Center's Health Consultation Division at 03-5803-1805. More detailed information about the services is available through the Bunkyo Official Website.
Overview of Mila-bo's Digital Services
The 'mila-e Coupon' is a transformative digital service that allows for issuing coupons for postpartum care and provides real-time utilization tracking. By managing coupons on their smartphones, users can eliminate worries about losing physical documents, ensuring easier access and better satisfaction rates with existing services. Importantly, the real-time nature of these transactions aids local staff in maintaining efficient operations and enhances the overall quality of service.
Mila-bo is committed to continually improving the technological landscape for public services, contributing meaningfully to community welfare through the implementation of robust digital infrastructure. The collaboration with various municipalities establishes a foundation for future growth and innovation in maternal and child health services.
For municipalities considering the implementation of the 'mila-e Coupon' system, Mila-bo is available for consultations and informational sessions to facilitate this transition. Interested parties can reach out through the company's official website.
In conclusion, Mila-bo is setting a precedent in the integration of digital solutions within public health services, particularly in the crucial field of postpartum care, which is vital for the mental and physical health of mothers and newborns.