Exciting Collaboration Campaign Between Touhou Project and CHUNITHM X-VERSE to Start Soon!

An Exciting Collaboration Campaign

The Sega Group, under the leadership of President and CEO Yukio Sugino, is thrilled to announce a unique promotional campaign commencing on October 16, 2025, that merges the worlds of Touhou Project and the arcade music game CHUNITHM X-VERSE. This campaign offers players the chance to obtain exclusive collaboration goods while enjoying their gaming experience.

Campaign Details

This campaign will run through to December 10, 2025. Players can participate by playing CHUNITHM X-VERSE at designated stores across Japan, accumulating points which can then be exchanged for a variety of original merchandise inspired by the Touhou Project. It’s a fantastic opportunity to engage with both beloved franchises while enhancing your gaming experience.

How to Participate

To join the fun, players must register with CHUNITHM-NET, which allows them to track their points earned during gameplay. You can learn more and sign up at the following link: CHUNITHM-NET.

The process is simple: as you play CHUNITHM, every game brings you closer to exchanging earned points for fantastic prizes. Keep an eye on the availability of goods, as the campaign will conclude once stocks run out, so it’s advisable to participate early!

Exciting Merchandise

During the campaign period, the following items will be available for exchange:

In-Store Goods:

1. Touhou Project Arrangement Album - GO!GO! Tunism [Extra] (60 points)
This exclusive collaboration CD features new tracks composed by artists affiliated with Touhou Project. It includes a special cover of ‘Usotei’ from the recent live event, filled with collaborations and surprises for fans.

2. Original Aime Cards (20 points)
Three unique designs featuring characters like Reimu, Marisa, Flandre, and Remilia are available. Each card sparkles with a luxurious silver finish, and you can choose your favorite design.

3. Touhou: Embodiment of Scarlet Devil Clear File (6 points)
This A4-sized clear file features artwork from previous collaborations with CHUNITHM. Designed to showcase both character and background art in a unique layout, each file is randomly selected from eight different designs.

Digital Items:

1. Rainbow Statuette (300 digital points)
A vibrant digital item that can only be exchanged once per participant.

2. Penguin Statuette (50 digital points)
This cute digital collectible is available for multiple exchanges, up to twenty times per player.

3. 10000 Memory (10 digital points)
Collect this memory digital item, available for exchange up to ten times.

Get Ready to Play!

With tons of exciting rewards to earn, this collaboration between Touhou Project and CHUNITHM X-VERSE is not just a gaming campaign but a celebration of music and character culture. Don’t miss out on your chance to collect these unique items by participating in the campaign at your nearest store!

For detailed information about the campaign, visit: Touhou Project x CHUNITHM X-VERSE Campaign Page