SKYWORTH Emerges as a Global Leader in TV Sales, Defining High-End Chinese Manufacturing

SKYWORTH's Rise in the Global TV Market

In an impressive turn of events, SKYWORTH has successfully claimed a spot among the world's top five television brands by sales revenue, surpassing even Sony in the first quarter of 2025. This milestone comes after a period of recovery in the global TV market, where shipments saw an increase of 2.4% year-on-year, totaling 47.48 million units. This marks the first quarterly growth since 2021, indicating a resurgence in consumer demand and confidence in television technology.

Chinese brands, spearheaded by SKYWORTH, are not just participants in the television industry; they are leading the charge with advanced technology and innovative product designs. The transformation of China's TV sector is increasingly evident, transitioning from being merely "Made in China" to showcasing "Chinese Brands" and finally to representing "High-End Chinese Intelligent Manufacturing." SKYWORTH's exceptional rise not only elevates its brand but also strengthens global confidence in the competitiveness of Chinese technology brands.

At the heart of SKYWORTH's remarkable evolution is its steadfast commitment to innovation, encapsulated in its brand philosophy: "SKYWORTH Technology. Bold Innovation." Over the past 37 years, SKYWORTH has made substantial investments in research and development (R&D), strategic planning, and technological advancement. This robust investment framework has laid a foundation that continues to support its growth on a global scale.

According to TrendForce, the trend is leaning towards Mini LED televisions, which are projected to experience explosive growth this year. Notably, Chinese brands are taking the lead in this segment, with SKYWORTH pioneering solutions to some of the industry's critical challenges, such as ultra-thin television design, via its proprietary slim heat dissipation technology.

Pushing the boundaries of design and technology, SKYWORTH has become a trailblazer in the wallpaper TV segment, introducing Mini LED to create a new category where aesthetics meet performance. After eight years of intensive development, SKYWORTH now boasts an impressive portfolio with over 20 mass-produced wallpaper TV series and more than 51 different models available, firmly establishing its unique foothold in the art television market.

This year, the G7E Pro from SKYWORTH garnered the prestigious 2025 China High Picture Quality TV Outstanding New-Quality Model Award, further accentuating the company’s leadership status in display technology. In 2024, SKYWORTH was ranked number one in sales volume in China for both 100-inch LCD TVs and wallpaper televisions, showcasing it as a key player in the rapidly growing Mini LED TV segment.

A remarkable highlight for SKYWORTH is its consistent double-digit growth during China's 6.18 shopping festival for the past three years, demonstrating its increasing appeal. This year's festivities witnessed a staggering 120% surge in sales for its wallpaper TVs compared to the same period in 2024.

As SKYWORTH looks to the future, the company is set on continuing to reshape the global television market with its cutting-edge innovations and growing brand strength. By delivering high-value products and nurturing industry development, SKYWORTH is not just becoming a leader; it is defining what high-quality television represents on a global scale. Eminent tech enthusiasts and consumers alike should stay tuned for what this ambitious brand has in store – it’s certainly an exciting time for SKYWORTH and the world of television technology.

SKYWORTH Technology