Alice: The New Face of Internet Safety Transitioning to AI Security

Introducing Alice: The Evolution of Internet Safety



In a groundbreaking shift, ActiveFence has rebranded itself as Alice, marking its transformation from a leading provider of safety and security for social networks to a pivotal player in the realm of AI security. For nearly a decade, ActiveFence has shielded users on major platforms, ensuring their safety as they navigate through the digital landscape. Now, with the burgeoning capabilities of AI and the potential risks they entail, Alice steps in to extend its protective measures even further.

A Decade of Protection


ActiveFence has proudly protected over 3 billion people across various social networks and secured 7 of the largest AI foundation models, collaborating with giants like Amazon, TikTok, and Nvidia. This wealth of experience has afforded Alice deep insights into the intricate dynamics of how technology can be misused. As they transition into this new era, their mission has expanded to encompass the protection of AI-powered interactions, affirming their commitment to user safety across all spheres of digital interaction.

Noam Schwartz, CEO and Co-founder of Alice, shared an important insight: "We’ve spent eight years learning exactly how humans can abuse tech at the scale of billions. Today, that intelligence is the most valuable asset in AI security and safety." This understanding is crucial in developing strategies that go beyond standard coding practices. As human malice evolves, so must the response of tech companies like Alice.

The Need for Safety in AI


The rapid integration of AI into everyday life necessitates a robust safety framework. Alice introduces what it calls Communicative Tech—systems that enable meaningful connections and collaborations between humans and machines. With AI becoming a staple part of various industries, the need for protective measures in these innovations has never been more crucial.

Leveraging years of experience in safeguarding digital environments, Alice has developed the Rabbit Hole—a powerful adversarial intelligence engine capable of identifying and analyzing threats across cultural contexts. This advanced tool synthesizes billions of adversarial data points, from combating child exploitation to significantly reducing risks tied to manipulative behaviors online.

Innovative Solutions for AI Security


Alice’s commitment to safety is encapsulated in its three core protection pillars: Weaponized AI, Interaction Security, and Model Integrity. Each of these facets plays a vital role in ensuring safe user experiences.
  • - Weaponized AI: This innovative approach focuses on identifying bad actors attempting scams, creating deepfakes, and spreading misinformation. Alice’s intelligence is applied to detect these threats in real-time, protecting platforms before harm can escalate.
  • - Interaction Security: By providing context-aware guardrails, Alice ensures that AI interactions remain secure. This includes real-time assessment and defense against attempts to misuse the technology, such as jailbreak exploits.
  • - Model Integrity: Ongoing evaluation of AI model behaviors ensures compliance, safety, and bias mitigation. This aspect of Alice's model guarantees that AI remains aligned with expected outcomes as risks evolve.

Looking Ahead


Alice’s evolution signifies more than just a rebranding; it represents a steadfast commitment to building safer digital environments. With enhanced resources and refined strategies, Alice aims to protect users and stakeholders alike in an increasingly complex online landscape.

As it expands its role from social media protection to securing the entire landscape of AI advancements, Alice stands poised to become the cornerstone of trust and safety in AI interactions. The journey ahead looks promising, with the vision of creating secure, trustworthy relations between humans and machines.

For those interested in learning more about Alice's offerings and their potential to shape the future of AI safety, detailed information can be accessed on Alice’s official website.

Topics Consumer Technology)

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