Better for All Takes Center Stage in Sustainable Innovation
In a significant achievement for environmental sustainability,
Better for All, an innovative leader in natural products, has been awarded the title of
Best Technology Innovation at the
2024 Beverage Digest Awards. This prestigious recognition highlights their commitment to creating sustainable solutions in the beverage industry.
The award-winning product, a line of
100% reusable, renewable, and home compostable cups made from pure PHA (polyhydroxyalkanoates), sets a new benchmark for replacing traditionally harmful single-use plastics. The selection process for the award included over 170 submissions from various iconic brands such as Coca-Cola, PepsiCo, and Keurig Dr Pepper. This accolade underscores Better for All’s role as a pioneer in providing effective and environmentally-conscious alternatives in a saturated market.
Eco-Friendly Features
Better for All’s PHA cups stand out due to their
TUV-certified home compostable nature, designed for both home and commercial composting. This feature allows them to decompose efficiently, reducing landfill contributions and saving costs on waste management—from sorting fees to disposal expenses—an essential consideration for venues hosting large events.
Additionally, these cups are
dishwasher safe, offering consumers a viable and sustainable option for gatherings or parties. The versatility of PHA is also worth noting; it can biodegrade not only in compost but also in soil and water environments, thus making it a comprehensive eco-solution.
Raegan Kelly, co-founder and head of product at Better for All, explained the tangible impact of their product, stating, "At the 2024 Tortuga Music Festival, our cups played a vital role in streamlining the waste process, aiding the festival in achieving an industry leading 80% waste diversion rate from landfills. As we collaborate with organizations like
USC Athletics and
Oak View Group's GOAL network, we observe more venues transitioning towards embracing biobased, non-toxic, compostable materials."
Judging Panel Insights
Winners of the Beverage Digest Awards, including Better for All, were evaluated by a distinguished panel of independent experts in the beverage and sustainability fields. The panel comprised influential figures such as
Jennifer Cue from onCue Ventures and
Mike Weinstein from INOV8 Beverage Group, highlighting the innovation and excellence in beverage technology today.
Join the Movement
The recognition marks an important step not just for Better for All but also for the wider movement toward a
zero-waste future within the beverage industry. As concerns over global plastic pollution intensify, innovations like Better for All’s cups provide a roadmap towards a more sustainable future. By making eco-friendly choices accessible and effective, Better for All strives to spark a shift in consumer behavior and industry practices alike.
For further details, visit the official sites of
Beverage Digest and
Better for All. Here, you can learn more about their journey towards promoting environmentally safe drinking practices and explore their product runs.
Through innovations such as theirs, Better for All inspires us all to rethink our relationship with disposable products and contribute towards a healthier planet.