#Japan #Tokyo #Krispy Kreme #Meidi-Ya #Fruit Jam

A Sweet Collaboration: Krispy Kreme and Meidi-Ya's Fruit Jam Donuts

Krispy Kreme Donuts Japan, headquartered in Shibuya, Tokyo, is set to excite donut lovers with a brand new collaboration with Meidi-Ya, a well-known brand recognized for its exceptional fruit jams. This special collaboration features the limited edition "Meidi-Ya Fruit Jam Box," which includes two types of tart-inspired donuts filled with Meidi-Ya's renowned "Fruit Sensation Jam." These exclusive products will be available starting June 10th, 2026, at various supermarkets, including Meidi-Ya stores.

Since starting its "Delivered Fresh Daily" (DFD) initiative in 2019, Krispy Kreme has revolutionized the way donuts are sold by placing their specially designed cabinets in supermarkets and convenience stores across the country. This strategy allows customers to enjoy fresh donuts in more accessible locations, enhancing their daily experiences with Krispy Kreme products.

With this collaboration, Krispy Kreme has focused on leveraging the unique characteristics of Meidi-Ya's fruit sensation jam, which promises an authentic fruit experience with a burst of real strawberry or blueberry flavors. The special donut creations, featuring a fluffy donut base, reflect the rich textures and tastes of fruit tarts, allowing patrons to indulge in an extraordinary treat.

The Exclusive Donut Offerings

The collaboration presents two delightful varieties of tart-style donuts:

1. Strawberry Tart: Topped with Meidi-Ya's "Fruit Sensation Strawberry Jam," this donut is finished with a sweet and tangy strawberry coating and powdered sugar for a zesty touch.
2. Blueberry Tart: This donut features a generous layer of Meidi-Ya's "Fruit Sensation Blueberry Jam" and is enrobed in velvety white chocolate, completed with a crunch of white cookie crumbles for a creamy, enticing experience.

Both donuts combine the airy, soft donut dough with the deliciously fruity jam, resembling a true fruit tart, making them the perfect summer indulgence. The specially packed Meidi-Ya Fruit Jam Box includes these two unique creations along with the iconic Original Glazed® donuts, and will be available for a limited time from June 10th to June 23rd, 2026, for a price of 830 yen.

Additionally, a unique "Fruit Sensation Jam Set" featuring both strawberry and blueberry jams along with a KKDJ-branded original pouch bag will also be offered in limited quantities at Meidi-Ya stores starting June 10th. Priced at 700 yen, this delightful set is a one-of-a-kind offering, perfect for jam enthusiasts.

A Celebration of Flavors

This exciting collaboration not only showcases the hallmark flavors of Meidi-Ya’s fruit jams but also enhances Krispy Kreme’s innovative offerings. Both brands share a commitment to quality and flavor, making this partnership a treat for customers.

The Meidi-Ya Fruit Sensation Jam Box will be available in selected stores including the Hiroo, Ebisu, and Shibuya locations of Meidi-Ya, along with various supermarkets across Japan. With the combination of fresh, fluffy donuts and the authentic taste of fruit jams, this seasonal offering promises a unique experience that will captivate taste buds.

About Meidi-Ya

Founded in 1885 in Yokohama, Meidi-Ya is renowned for its premium products ranging from imported goods such as whiskey and pasta, to its own branded items like jams. With a dedication to curating the finest quality items, Meidi-Ya operates stores across Japan, all while staying true to its founding principle: to always provide the best for its customers.

Together, Krispy Kreme and Meidi-Ya are crafting a unique and delicious experience that celebrates fruit flavors in style. Be sure to check out these exclusive products and enjoy a taste of this extraordinary collaboration!