Planet Fitness Launches Annual Fundraiser Honoring a Decade with Boys & Girls Clubs

Planet Fitness is kicking off its annual October fundraising campaign this year, a notable initiative that celebrates ten years of collaboration with the Boys & Girls Clubs of America. This event runs from October 1 to October 31, 2025, and it invites members to contribute financially to support youth development programs. Donations can be made at Planet Fitness locations across the United States, Puerto Rico, and Canada, as well as online, with all contributions going directly to programs aimed at fostering kindness and inclusion among youth through the Judgement Free Generation® initiative.

With a strong history of community involvement, Planet Fitness has invested over $10 million in various initiatives that enable young people to thrive, including academic scholarships, grants for community service projects, and the establishment of mini-Judgement Free Zone® fitness facilities. This partnership has positively impacted the lives of over 500,000 youth each year, creating environments where they can grow without fear of judgment or exclusion.

Colleen Keating, CEO of Planet Fitness, reflects on the significance of the decade-long partnership, stating, "The 10-year anniversary stands as a substantial milestone in our mission to uplift young individuals, enhancing their physical, emotional, and social wellbeing. Through our Judgement Free Generation® initiative, we are not merely aiding youth today; we are fostering the leaders of tomorrow."

The campaign will feature multiple ways for members and community supporters to contribute. Planet Fitness franchisees and team members are encouraged to spread the word and actively participate in fundraising efforts, enhancing community involvement. This year’s campaign marks a transformative period that seeks to make a lasting impact on youth, focusing on creating inclusive and supportive communities.

In addition to the donations, the Judgement Free Generation® program is designed to recognize young individuals not necessarily for academic or athletic achievements, but for exemplifying kindness and acceptance in their everyday lives. Scholarships awarded through this initiative provide invaluable support for youth, highlighting the importance of emotional intelligence and community service.

As part of the collaboration, Planet Fitness and Boys & Girls Clubs of America have implemented nearly 50 mini fitness zones nationwide, enabling children to engage in healthy, structured activities. Additionally, over 1,100 training sessions have been provided for professionals working in Boys & Girls Clubs, aimed at equipping them with the tools needed to support youth effectively, especially those affected by trauma.

Jim Clark, president and CEO of the Boys & Girls Clubs of America, emphasizes the power of this partnership, stating, "Planet Fitness has been instrumental in our mission to empower youth. Together, we are crafting spaces that inspire kids to remain active, excel academically, and feel accepted. This initiative is not just about fitness; it addresses the essential aspects of youth development."

The funds raised will serve to reinforce the ongoing programs that support youth across the board, from scholarships to community service projects aimed at making a difference in local neighborhoods. By empowering young individuals, Planet Fitness showcases its commitment to investing in the future of communities everywhere.

For those looking to contribute, donations can be made easily at any Planet Fitness club or online through their dedicated fundraising platforms. As the campaign progresses throughout October, organizations and individuals alike are encouraged to join in this significant effort to uplift youth in their communities.

How to Donate

- U.S. Members: Visit PFGives.com to contribute.
- Canada Members: Donate at BGCDonors.DonorSupport.co

By maintaining a focus on community and youth, Planet Fitness and the Boys & Girls Clubs of America continue to pave the way for a brighter, more inclusive future for young people, ensuring that they have access to the resources necessary for their development, wellbeing, and success.

For additional information about Planet Fitness and how to get involved, visit PlanetFitness.com/Gym.