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BAILOR GROUP Appoints Sonia Robinson as President

In a significant move aimed at bolstering its leadership framework, BAILOR GROUP has announced the appointment of Sonia Robinson, APR, as President. This decision reflects the firm's commitment to scalable growth and ensuring consistent delivery of high-quality services to its clients.

Founded by growth strategist Sonya Bailor, BAILOR GROUP has a history of consulting with small to mid-market enterprises, guiding them through the challenges associated with scaling their operations. Over the past five years, the firm has built a solid reputation, and with the increasing demand for its business coaching services, it has decided to enhance its operational structure, enabling it to maintain quality and mission alignment even as it expands.

"I am thrilled to announce Sonia's appointment as President of BAILOR GROUP," stated Sonya Bailor. "This is more than just a leadership change; it's a pivotal transition in how we foster growth. Sonia possesses the necessary experience in building effective teams and systems designed for scaling, making her the right fit for steering our brand and advancing our growth into 2026."

As the newly appointed President, Robinson will oversee critical areas such as program delivery, coach development, and operational performance. In her role, she is tasked with implementing scalable delivery models, aimed at broadening the reach of BAILOR GROUP’s consultancy methods to include even more small business leaders.

"I take immense pride in joining BAILOR GROUP, where our mission is clear: to protect quality and outcomes while assisting small business leaders in scaling their operations effectively," Robinson commented. "BAILOR GROUP has already established a reliable methodology and gained respect in the realm of mid-market and small business scaling. As President, my focus will be on actualizing Sonya Bailor's vision through systematic structures that amplify our impact on a national level, ensuring that our clients experience tangible improvements in leadership, cultural alignment, and financial success."

Robinson's extensive background in leadership and public relations has equipped her with the tools to help organizations turn visions into actionable frameworks and to scale sustainably. This appointment signifies BAILOR GROUP's dedication to developing growth models that are structurally sound, allowing them to yield measurable results for the enterprises and leaders they collaborate with.

"Year five is crucial for companies, as many struggle to scale effectively or risk stagnation. We at BAILOR GROUP have chosen to avert this by naming Sonia Robinson as our President, a strategic decision that positions us for substantial growth. We're committed to creating a national-scale operation while remaining grounded in our mission to deliver significant value to the clients we serve," Bailor remarked.

About BAILOR GROUP

BAILOR GROUP is a consulting firm devoted to collaborating with mid-market companies and small business owners to craft and execute targeted growth strategies that benefit both the business and its leadership. With a legacy built on serving middle-market firms facing complex growth challenges, BAILOR GROUP has recently expanded its service offerings in response to customer demand, now including small business and coaching programs. Utilizing its proprietary BAILOR Method™, the firm provides enterprise-level strategies, leadership development, and operational clarity designed for founders and leaders aiming to achieve intentional and sustainable growth that aligns with their overarching goals.