BOTANIST Unveils New Hair Oils and Milks
On September 3rd, 2026, the botanical lifestyle brand BOTANIST, developed by I-ne Co., Ltd., based in Osaka, will roll out their new series of hair care products: the BOTANICAL HAIR OIL and BOTANICAL HAIR MILK. These products have achieved remarkable recognition in online sales, securing a total of 8 championships across various e-commerce platforms.
Product Details
Names and Prices
- - BOTANIST HAIR OIL (Variants: 01, 02, 03)
- - BOTANIST HAIR MILK (Variants: 01, 02)
- - Price: ¥1,650 (including tax)
Availability
Beginning on September 3rd, the products will be available in drugstores and variety shops across Japan, excluding certain locations. They are already listed in retail outlets such as Loft and @cosme stores, as well as online on various e-commerce sites including the official BOTANIST online store, Amazon, Rakuten, and others.
Unique Features
1. Next-Generation Botanical Heat Care Formula
Traditionally, salon-grade acidic heat treatments require high temperatures (around 180 degrees Celsius) that can damage hair. BOTANIST has introduced a more gentle approach, allowing home users to achieve similar results using their standard hair dryers (at approximately 80 degrees Celsius) and low-temperature styling tools.
This unique low-temperature treatment addresses frizz and damage without the associated heat risks. The formulation includes three key ingredients that work synergistically:
- - Tocopherol: Helps to strengthen hair and enhance shine by filling protein gaps.
- - Lactic Acid Fermented Tomato Extract: Restores lost nutrients, leading to smoother hair from within.
- - Palmitoyl Dipeptide-18: This moisturizera penetrates deeply to repair hair surface and ensure a silky finish.
2. Tailored Solutions for Different Hair Needs
Understanding that consumers often struggle to find the right products for their hair types, BOTANIST offers five variations of their oils and milks. Each product is formulated with specific essential oils and repair agents targeting various hair issues like dryness, frizz, or damage. The oils can be chosen according to hair texture and desired finish:
- - Hair Oil 01: For fine, easily tangled hair.
- - Hair Oil 02: Ideal for thick, frizzy hair.
- - Hair Oil 03: Best for severely damaged hair.
- - Hair Milk 01: Targets dryness and damaged strands.
- - Hair Milk 02: Perfect for extremely dry hair needing extra care.
Social Media Promotion
To celebrate the launch and the achievement of their 8 championships, BOTANIST is hosting a special giveaway on their official social media accounts. Participants can enter by following the @BOTANIST_01 account and reposting the designated message with the hashtag #ボタニストから新ヘアオイルとヘアミルク. 10 winners will receive a set featuring both a BOTANICAL HAIR OIL 02 and a BOTANICAL HAIR MILK 02.
Conclusion
With the launch of these innovative products, BOTANIST continues to redefine hair care with a botanical approach that prioritizes health and aesthetics. Coming soon to a store near you, these products promise to fulfill your hair care needs effectively and delightfully.