#United States #Chief Marketing Officer #Wayne #PPR Capital #Heather Crowell

PPR Capital Management Appoints Heather Crowell as CMO

PPR Capital Management, a well-established private equity real estate investment firm based in Wayne, Pennsylvania, has officially announced the appointment of Heather Crowell as its new Chief Marketing Officer (CMO). This strategic move, publicized on November 20, 2025, marks a significant step in the firm’s ongoing efforts to enhance investor experience and elevate its position in the market.

As a seasoned professional with over 20 years of experience in the commercial real estate sector, Crowell brings with her a wealth of expertise in investor relations, strategic communications, and corporate strategy. Her most recent position as Executive Vice President at Gregory involved guiding publicly traded and private firms through transformational changes while cultivating innovative engagement strategies for investors. In her previous role at PREIT, she successfully led marketing and communications, which gained national recognition and saw the launch of major real estate developments.

Steve Meyer, CEO of PPR Capital Management, praised Crowell's unique combination of strategic insight, creativity, and operational execution, stating, "As we continue to build best-in-class infrastructure and capabilities, her background in real estate and deep understanding of investor dynamics will be instrumental for PPR's growth."

Crowell expressed her excitement for joining the firm, mentioning, "It’s an honor to unlock opportunity at such a pivotal moment in its evolution. PPR’s commitment to investor success and their methodical approach to value creation is truly unique."

PPR Capital Management has been recognized for its commitment to operational excellence and continuous growth since its inception nearly two decades ago. Recently, the firm secured the top position on the Philadelphia Business Journal's Fastest Growing Companies list and was named one of the region's Best Places to Work. This recognition is bolstered by their inclusion in the 2024 Inc. 5000 list of the fastest-growing private companies.

In alignment with its "PPR Next" strategy, the firm is expanding its investment capabilities, providing more diversified opportunities while maintaining its core focus on distressed assets, institutional mortgages, and commercial real estate. The addition of Crowell to the executive team is pivotal to this strategy, ensuring that PPR continues to invest in talent, technology, and resources that improve the overall investor experience.

PPR Capital Management primarily invests in distressed assets and mortgages, along with residential and commercial real estate across the United States. Established in 2007, the firm is dedicated to contributing positively to communities while delivering financial wellness to its investors. For more information about their investment strategies and corporate developments, visit PPR Capital Management's website.