Scowtt Welcomes Eric Schwartz as Chief Revenue Officer to Propel Growth and Transform Commercial Strategy

Scowtt Appoints Eric Schwartz as Chief Revenue Officer



Scowtt, an innovative platform dedicated to revolutionizing customer acquisition through AI, has taken a significant step forward by appointing Eric Schwartz as its first Chief Revenue Officer (CRO). This announcement marks a key evolution for the company, placing Schwartz at the forefront of its commercial strategy and growth initiatives.

In his newly formed role, Schwartz will oversee all commercial operations at Scowtt, including sales, strategic partnerships, and client success management. He joins the founding team at a pivotal time, as the company intends to leverage its AI-driven capabilities to further enhance its market presence.

With an impressive career spanning over 20 years, Schwartz has gathered substantial expertise in digital marketing, programmatic advertising, and performance-oriented sales. Prior to joining Scowtt, he served as the U.S. Managing Director at Scibids. During his tenure, he was instrumental in expanding the company’s operations within the U.S. market and played a crucial role in its acquisition by DoubleVerify. His previous experience also includes significant positions at MiQ, where he was a Regional Vice President of Brand Solutions, contributing to revenue generation exceeding $200 million. Additionally, Schwartz has held leadership roles at companies like Solve Media, Yahoo!, and Universal McCann.

Working from Scowtt's New York office, Schwartz will become part of the executive leadership team, where he is anticipated to play a crucial role in refining Scowtt's go-to-market strategies and driving customer growth. In his own words, Schwartz expressed enthusiasm for joining Scowtt at this foundational juncture. He highlighted the persistent challenges that marketers and sales leaders encounter when attempting to convert leads into customers—issues Scowtt aims to resolve with its AI-infused marketing and sales automation approaches.

Eric Schwartz's Vision




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