#Japan #Tokyo #Natori #Jacky Kalpas #Garlic Oil

A Taste of Nostalgia: Jacky Kalpas with Garlic Oil Aroma

Natori Co., Ltd. has just announced the launch of a new summer limited edition product, 'Jacky Kalpas with the Aroma of Garlic Oil,' available starting June 30. This product aims to capture the essence of the beloved atmosphere found in local Chinese eateries, known as 'Machi Chuka.'

Development Background

Since its debut in 1985, Jacky Kalpas has been a cherished long-seller brand, delighting customers over the years. Beginning in 2022, seasonal limited flavors have been released to positive reception. This year, the company chose to focus on the increasingly popular nostalgic theme of 'Machi Chuka’ while highlighting the versatile garlic oil that is often used in these local restaurants. The aromatic scent of garlic oil wafts from this product, igniting your appetite and pairing wonderfully with beer and carbonated drinks, making it the perfect summer snack.

Product Features

• - Authentic Aroma of Garlic Oil

Jacky Kalpas now contains real garlic oil, enhancing its flavor profile. The bold scent stimulates the senses and makes it an irresistible treat.

• - Convenient Individual Packaging

This product is designed for easy snacking; the bite-sized pieces are perfect for enjoying at home without any mess, making it an ideal companion for your summer beverages.

Developer's Insights

Challenges Encountered

Q: What challenges did you face during development?
A: Balancing the flavors of garlic and oil while ensuring compatibility with Jacky Kalpas was a key challenge. We pursued an optimal blend to achieve the perfect taste, featuring not only garlic oil but also the punch of garlic for a bold flavor. This combination pairs beautifully with beer and makes it the perfect summer snack!

Points of Emphasis

Q: What are your key points of focus?
A: We were committed to capturing the essence of a local Chinese kitchen, ensuring that when you open the package, you are greeted with a delightful garlic oil aroma. Additionally, we incorporated hand-drawn lettering in the design to represent the 'garlic oil' flavor visually.
(Comments from Product Development and Planning Team)

Product Overview

Product Name

Jacky Kalpas with the Aroma of Garlic Oil

Specifications

53g

Suggested Retail Price

378 yen (tax included with a tax rate of 8%)

Release Area

Nationwide (available at supermarkets, GMS, convenience store snack aisles)

Release Period

Convenience store pre-sale: June 30, 2025 - September 30, 2025
General release: July 21, 2025 - September 30, 2025

Lineup

Jacky Kalpas celebrates its 40th anniversary this year, with a legacy that has captivated consumers since its introduction. This flavorful and chewy snack is perfectly spiced, making it an excellent pairing for any gathering. Don't miss out on this refreshing take during the hot summer months!