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Mizuho Pochette's Initiative for Tax Education

Mizuho Pochette, led by President Ayako Ohara, has recently unveiled a collaborative initiative with the Tokyo National Tax Agency. Starting from November 11, coinciding with the kickoff of "Tax Awareness Week," the company will launch an engaging new feature in their financial education app, "PochettePlus". This initiative aims to provide children with an enjoyable learning experience focused on the fundamentals of tax education.

Fun and Engaging Learning Through Tax Quizzes

The new content, accessible within the app, will encompass quizzes that teach children about the important aspects and functions of taxes through interactive gameplay. One of the highlights of this initiative is the inclusion of "E-Tax Kun," the official e-Tax character, who will accompany children on their learning journey, helping them grasp the significance of taxes in a fun and familiar way. Mizuho Pochette aims to foster an environment that enhances the next generation's tax literacy through this creative approach.

Currently, Mizuho Pochette employs the PochettePlus app to deliver financial literacy and entrepreneurship education in elementary schools across the nation. With the collaboration of the Tokyo National Tax Agency, the app's capabilities for tax education will significantly improve, creating enriched environments for children to learn about taxation within the classroom setting.

Building Awareness from a Young Age

The goal is for children to understand the mechanisms and roles of taxes that support Japan's public services from a young age, instilling a sense of social responsibility regarding the importance of taxes. By encouraging family usage of the app, Mizuho Pochette hopes to spark discussions about tax awareness in everyday life, allowing children and parents to share valuable learning experiences at home.

Background of the Initiative

Mizuho Pochette has been dedicated to establishing fun and informative financial education classes in elementary schools nationwide. The recent cooperation with the Tokyo National Tax Agency has allowed for an expansion of tax-related learning content, aiming to deepen children's understanding of money flows and societal structures. The company is committed to enhancing financial and tax literacy for future generations through this educational experience.

Exciting Future Initiatives

The "Tax Quiz" will feature a quest format within the PochettePlus app, designed to challenge children as they progressively tackle more complex questions based on their ability levels. Here’s a sneak peek at some example quiz questions:

Sample Quiz Questions:

1. What tax do you pay when you buy a rice ball?
- a) Food Expense Tax
- b) Eat Tax
- c) Consumption Tax
- Answer: c) Consumption Tax
When you purchase an item, you pay the consumption tax along with the price of the product.

2. Japan has had various taxes in the past. Which of the following was actually implemented?
- a) Dog Tax
- b) Cat Tax
- c) Tiger Tax
- Answer: a) Dog Tax
At one time, this tax was formally categorized as an extraordinary tax and was imposed by 2,686 municipalities nationwide.

Mizuho Pochette invites families and young learners to explore the dynamic world of taxes and finance, hoping that this initiative will lay a solid foundation for future financial literacy and responsible citizenship.

About Mizuho Pochette

For more information, visit Mizuho Pochette.

• - Company Name: Mizuho Pochette Inc.
• - Location: Chiyoda, Tokyo
• - President: Ayako Ohara
• - Established: April 2024
• - Business Scope: Development and operation of educational applications for fun learning about money and economy for families.