Shaddy Unveils Collaboration Products with Iconic Moomin Characters
Shaddy Co., Ltd., a prominent name in gift retail, is taking a beautiful step towards its centennial celebration by launching a collection that collaborates with the beloved Moomin characters starting April 23, 2026. This partnership aims to attract a diverse fanbase, combining Shaddy's deep-rooted heritage with Moomin's universal appeal that has touched generations across the globe.
As a well-loved Finnish character, Moomin has captured the hearts of many, particularly in Japan, where its animated series aired in the 1970s and the 1990s. The magical stories of Moomin have transcended age barriers, allowing families to bond over the tales that embody friendship, love, and kindness—qualities that resonate beautifully with the art of gifting. Shaddy believes that the sophisticated artistry encapsulated in Moomin narratives aligns perfectly with its vision for enhancing the emotional experience of gift-giving.
The upcoming Moomin-themed products will be available at Moomin shops nationwide, around 2,200 Shaddy retail locations across all 47 prefectures in Japan, and online at Shaddy Gift Mall. Key items include a Moomin Manju (Japanese traditional sweet), a delightfully crafted tea set, and unique jelly products.
1. Moomin Manju (12 pieces set)
Price: ¥1,296 (tax included)
Launch Date: April 23, 2025
Product Link: View Here
This delightful treat encapsulates the sweetness of traditional Japanese sweets crafted with dark brown sugar syrup and smooth red bean paste. An adorable Moomin stamp graces each manju, making it a perfect gift and a nostalgic treat for fans old and new.
2. Moomin Tea Bags (3-pack)
Price: ¥1,814 (tax included)
Launch Date: April 28, 2025
Product Link: View Here
Each uniquely shaped tea bag provides a whimsical tea time experience with berry and floral flavors, beautifully packaged in a clear case adorned with Moomin patterns.
3. Nyoro Nyoro Jelly Can
Price: ¥1,404 (tax included)
Launch Date: Late May 2025
Product Link: View Here
This jelly product features Nyoro Nyoro-shaped jelly, crafted to surprise and delight Moomin fans. The charming can is also reusable, serving as a small storage container after enjoying the treat.
4. Moomin Sherbet Jelly (Peach / Summer Citrus)
Price: ¥324 (tax included) each / ¥1,512 for a set of 4
Launch Date: Late June 2025
Product Links:
- Peach
- Summer Citrus
Summertime fun awaits with this dual-purpose sherbet jelly made from domestically sourced fruit juices, perfect for enjoying frozen or as a delightful jelly.
As Japan's leading formal gift provider, Shaddy has been a trailblazer in the industry since its establishment in 1926. With an ever-expanding network of retail outlets and an omnichannel approach through Shaddy Gift Mall, the company is dedicated to creating value for both individual customers and corporate clients, ensuring smiles on both sides of the gift-giving experience. Shaddy continues to innovate and lead as it heads towards its 100th anniversary.
For the latest updates, you can follow Shaddy on Twitter and Instagram.
As a well-loved Finnish character, Moomin has captured the hearts of many, particularly in Japan, where its animated series aired in the 1970s and the 1990s. The magical stories of Moomin have transcended age barriers, allowing families to bond over the tales that embody friendship, love, and kindness—qualities that resonate beautifully with the art of gifting. Shaddy believes that the sophisticated artistry encapsulated in Moomin narratives aligns perfectly with its vision for enhancing the emotional experience of gift-giving.
The upcoming Moomin-themed products will be available at Moomin shops nationwide, around 2,200 Shaddy retail locations across all 47 prefectures in Japan, and online at Shaddy Gift Mall. Key items include a Moomin Manju (Japanese traditional sweet), a delightfully crafted tea set, and unique jelly products.
Highlights of the Moomin Collaboration Products
1. Moomin Manju (12 pieces set)
Price: ¥1,296 (tax included)
Launch Date: April 23, 2025
Product Link: View Here
This delightful treat encapsulates the sweetness of traditional Japanese sweets crafted with dark brown sugar syrup and smooth red bean paste. An adorable Moomin stamp graces each manju, making it a perfect gift and a nostalgic treat for fans old and new.
2. Moomin Tea Bags (3-pack)
Price: ¥1,814 (tax included)
Launch Date: April 28, 2025
Product Link: View Here
Each uniquely shaped tea bag provides a whimsical tea time experience with berry and floral flavors, beautifully packaged in a clear case adorned with Moomin patterns.
3. Nyoro Nyoro Jelly Can
Price: ¥1,404 (tax included)
Launch Date: Late May 2025
Product Link: View Here
This jelly product features Nyoro Nyoro-shaped jelly, crafted to surprise and delight Moomin fans. The charming can is also reusable, serving as a small storage container after enjoying the treat.
4. Moomin Sherbet Jelly (Peach / Summer Citrus)
Price: ¥324 (tax included) each / ¥1,512 for a set of 4
Launch Date: Late June 2025
Product Links:
- Peach
- Summer Citrus
Summertime fun awaits with this dual-purpose sherbet jelly made from domestically sourced fruit juices, perfect for enjoying frozen or as a delightful jelly.
As Japan's leading formal gift provider, Shaddy has been a trailblazer in the industry since its establishment in 1926. With an ever-expanding network of retail outlets and an omnichannel approach through Shaddy Gift Mall, the company is dedicated to creating value for both individual customers and corporate clients, ensuring smiles on both sides of the gift-giving experience. Shaddy continues to innovate and lead as it heads towards its 100th anniversary.
For the latest updates, you can follow Shaddy on Twitter and Instagram.
Topics Consumer Products & Retail）
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